An earthquake is caused by a sudden slip on a fault. The tectonic plates are always slowly moving, but they get stuck at their edges due to friction. When the stress on the edge overcomes the friction, there is an earthquake that releases energy in waves that travel through the earth's crust and cause the shaking that we feel.
In California there are two plates - the Pacific Plate and the North American Plate. The Pacific Plate consists of most of the Pacific Ocean floor and the California Coast line. The North American Plate comprises most the North American Continent and parts of the Atlantic Ocean floor. The primary boundary between these two plates is the San Andreas Fault. The San Andreas Fault is more than 650 miles long and extends to depths of at least 10 miles. Many other smaller faults like the Hayward (Northern California) and the San Jacinto (Southern California) branch from and join the San Andreas Fault Zone.
The Pacific Plate grinds northwestward past the North American Plate at a rate of about two inches per year. Parts of the San Andreas Fault system adapt to this movement by constant "creep" resulting in many tiny shocks and a few moderate earth tremors. In other areas where creep is NOT constant, strain can build up for hundreds of years, producing great earthquakes when it finally releases.
Consumer surplus is the difference between the total profit we get from service and its market price. This means that the first unit to acquire we value it highly but as we acquire additional units our valuation falls. However, the price we pay for any unit is always the same.
