Answer:
False
Explanation:
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Answer:E.hierarchy-of-effects
Explanation:
Definition: Hierarchy of Effects Theory
The hierarchy of effect theory model is used by companies to advertise their product using the following six steps awareness, liking, preferences, conviction and purchase.
1. Awareness: This is the vital stage because if consumers doesn't know about the product there is no way they can look for it inorder to buy it hence brands need to ensure that customers are aware of their products.
2. Knowledge: after the customers have come to know about the particular brand product they will compare it now the company need to ensure that it gives them sufficient knowledge of the brand.
3. Liking: Now that they have the knowledge of the brand they will consider their emotions towards it and the company must impact them on this also. Make them like the product.
4. Preference: When the customers feel like they will try out this product but still there are other brands so they will evaluate their choices , this is where the company need to highlight the main points that set them apart from all other brands that sells the similar product so that the customers will prefer their product more.
5. Conviction: Now the company needs to convert any doubt in customer's mind by atleast giving them out samples to try out . This will aid the customer in their decision to buy or not to buy.
6. Purchase: This is the crucial stage when the customer is read to buy the experience must be made great which may be influenced by product availability,access, payment method, and usage instructions.
Answer:
Norms
Explanation:
Norms are the agreed‐upon rules by which a culture guides the behavior of its members in any given situation. Norms can also refer to standard of proper or acceptable behavior.
According to Sociologists, there are at least four types of norms, namely;
Members of a culture group must conform to its norms for the culture to exist and function. As such, members must want to conform and obey rules. They first must internalize the social norms and values that dictate what is “normal” for the culture; then they must socialize, or teach norms and values to their children.
Mortgage fraud scams
Mortgage fraud happens when a dormant homebuyer, agent, or donor distorts or ignores key information which drives to a contract loan consent or courses that the applicant wouldn't ordinarily qualify to receive.
The FBI explains mortgage fraud as any "distortion, deception, or imperfection in connection to a mortgage loan which is relied upon by a lender."
Mortgage fraud is a severe malfeasance and can lead to prosecution and jail time for sentenced offenders.