The participant's changed their answers to conform to the group standard
Every individuals have the inner fear of being outcasted by the other members of a social group.
To avoid this, most people develop the tendency to conform to a group's opinion even if they personally believed in different things.
One of the most known studies that first introduced this tendency to the world is called Asch conformity experiments
The Supreme Court system is the first thing that comes to mind
Answer:
Benefits
Explanation:
When Colgate offers Colgate Total, which provides 12-hours of germ fighting; Colgate Max Fresh, which fights bad breath; and Colgate Sensitive Pro-Relief for people who have sensitive gums, they are segmenting based on Benefits. Benefit segmentation is dividing your market based upon the perceived value, benefit, or advantage consumers perceive that they receive from a product or service. One can segment the market based upon quality, performance, customer service, special features, or other benefits
Latin America- iron ore, oil, natural gas
America- Gold
Canada- Gold nickel, uranium, diamonds, lead