1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
VLD [36.1K]
3 years ago
12

The basketball season is about to start, and the owners of the Red Lions team want to advertise that fact in their home metropol

itan area. They plan to run a full-page newspaper ad in Metro News. The readership of Metro News is 850,000 and the cost of the ad is $82,000. What is the cost per thousand (CPM) of this campaign?
Business
1 answer:
enot [183]3 years ago
6 0

Answer:

$96.47

Explanation:

The Cost per thousand (CPM)  refers to the cost of a media used in reaching 1,000 members of an audience. The M in CPM is the Roman numeral for 1,000.

The formula for cost per thousand (CPM) is:

CPM = (Cost of 1 Unit of a Media Program) ÷ (Size of Media Program's Audience) x 1,000

Cost of 1 Unit of a Media Program (Cost of the ad) = $82,000

Size of Media Program's Audience(Readership of Metro News)= 850,000

Therefore:

CPM = (82000 ÷ 850000) X 1000

        =$96.47

You might be interested in
Break-Even for a Service Firm Jonah Graham owns and operates The Green Thumb Company (GTC), which provides live plants and flowe
kenny6666 [7]

Answer:

The company should provide, in average, 90 jobs per month in order to break even.

Explanation:

We will assume that the variable costs are proportional to the quantity and thus VC=a*Q

the profit obtained is

profit = P*Q  , (Price [$/job] * Jobs sold [jobs])

and the total costs are

total costs= FC+VC = FC + a*Q , FC=fixed costs

in order to break even the quantity sold should be enough to cover all costs, therefore

profit = total costs

P*Q = FC + a*Q → Q= FC/(P-a)

thus

Q= FC/(P-a) = $3240 / ($60/job - $24/job) = 90 jobs

5 0
2 years ago
A reliable source in your industry has informed you that some of your more aggressive competitors are planning to formulate agre
Rom4ik [11]
Black mail just dont fire them either blackmail them or make them sign a contract
7 0
3 years ago
Tammy has just opened a donut shop called the rabbit hole. given that the rabbit hole is in its start-up phase, which of these w
Yakvenalex [24]
Sisgsksbgkavaknaks sbs
8 0
3 years ago
George is an entrepreneur who owns a large office that has a few meeting rooms. Almost every day, he sees that there are conflic
Klio2033 [76]
D. He is trying to improve the employees speaking skills so there is less conflict
4 0
2 years ago
One example of a primary market transaction would be the: sale of 100 shares of stock by maria to her best friend. purchase by t
Korolek [52]
In the primary market investors buy securities directly from the company issuing them while the secondary market, investors trade securities among themselves, and the company with the security being traded does not participate in the transaction. Therefore, an example of a primary market transaction would be the sale of 1000 shares of newly issued stock by Alt Company to Miquel.
8 0
3 years ago
Other questions:
  • Which of the following describes someone's expected outcome from
    14·2 answers
  • Grapes are a counted as an intermediate good only if they are used to produce another good such as wine. b. counted as an interm
    15·2 answers
  • Sam wants to grow in his current role, and he decides to take a three-month skill enhancement course. Sam is demonstrating .
    7·1 answer
  • What is the difference between an economic want and a noneconomic want?
    14·1 answer
  • A firm wants to create a WACC of 11.2 percent. The firm's cost of equity is 16.8 percent and its pretax cost of debt is 8.7 perc
    14·1 answer
  • A chemical is absorbed through the digestive tract but not through the skin. This is an example of which factors that affect the
    8·2 answers
  • A theory of international trade is that nations trade based on demand rather than cost/supply. Discuss this theory, apply it to
    14·1 answer
  • True Moto Corp. (TMC) is a leading automobile company. The company has been able to sustain its competitive advantage primarily
    14·1 answer
  • Suppose potential income is $80 billion, actual income is $40 billion, and expenditures don't vary with income. If the actual bu
    8·1 answer
  • New York City is the most-visited city in the world. <br><br> A. True <br> B. False
    7·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!