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lions [1.4K]
3 years ago
14

FOOT CREAM MINI CASE: Athlete's Aid is a foot cream designed to prevent athlete's foot with once- daily application after shower

ing. Athlete's Aid advertising features Tom Brown, a well known football player, giving a testimonial on how effectively Athlete's Aid prevents athlete’s foot and the terrible foot smell associated with it. These television ads are placed at the end of the advertising series immediately before kick-off in a number of important games during the football season, with the ad repeated during the rest of the game. In the FOOT CREAM MINI CASE, Athlete's Aid's placement of advertisements at the end of an advertising series is an attempt to take advantage of _______________.
Business
1 answer:
alex41 [277]3 years ago
3 0

Answer:

The correct answer is:  negative message framing.

Explanation:

Negative message framing refers to the type of advertisement in which it is exposed benefits of a product in a very aggressive manner, showing proof of what the beneficial results of that product are or what the consequences of not having that product could lead to. As part of the marketing strategy, the advertisement is repeatedly prompted during events related to the use of the product.

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A company's product sells at $12 per unit and has a $5 per unit variable cost. The company's total fixed costs are $98,000. The
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Answer:

The contribution margin per unit is $7

Explanation:

The contribution margin per unit can be defined as the difference between the selling price per unit and the variable cost per unit.

Contribution margin per unit = Selling price - Variable cost

Contribution margin per unit = $12 - $5

Contribution margin per unit = $7

The contribution margin per unit is $7

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3 years ago
Use the cost information below for Laurels Company to determine the cost of goods manufactured during the current year: Direct m
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Answer:

$16,100

Explanation:

Add the total manufacturing costs for the year to determine the cost of goods manufactured during the current year. Also remember to account for change in work in process inventory.

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2 years ago
What does an investment bank do?
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Identify the form of communication in which an individual both speaks up for their rights and also takes others' rights and feel
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A. Assertive Communication
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The manufacturing overhead budget at Cutchin Corporation is based on budgeted direct labor-hours. The direct labor budget indica
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Answer:

$59,080

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2 years ago
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