Answer:
Total cost per unit is $77
Explanation:
Fixed manufacturing overhead per unit = Total fixed manufacturing overhead ÷ Number of units
= $478,800 ÷ 34,200 = $14 per unit
Fixed selling and administrative expenses per unit = Total Fixed selling and administrative expenses ÷ Number of units
= $171,000 ÷ 34,200 = $5 per unit.
Total cost per unit = Direct material + Direct labor + Variable manufacturing overhead + Fixed manufacturing overhead + Variable selling expenses + Fixed selling expenses
Total cost per unit = $15 + $5 + $11 + $14 + $5 + $5 = $55 per unit.
Markup = 40% of total cost = $55 × 40% = $22
Therefore, total selling price per unit = Cost per unit + Markup
= $55 + $22 = $77 per unit.
Answer:
If the keyword an advertiser is bidding on is used in the ad and on the landing page, then the advertiser will receive a higher Quality Score for
ad relevance.
Explanation:
Ad relevance is a component that gives an advertiser higher quality score. It is an indication that the keyword is optimized to meet the customer's search query. It shows how closely the ad matches the customer's search because a correlation exists between the keyword, the ad, and the post-click landing page. It is paramount to achieve ad relevance in any pay-per-click advertising (PPC), otherwise called search engine marketing (SEM) or search advertising, to justify the ad costs.
Answer:
D hope that helps you out
