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algol [13]
3 years ago
15

One reason demographic variables are the most popular bases for segmenting customer groups is because they ________. Group of an

swer choices involve fewer attributes to consider create more easily accessible segments create smaller segments are easier to measure than other variables do not involve stereotypes
Business
1 answer:
Korolek [52]3 years ago
8 0

Demographic factors are the most one of the mose used bases for separating or segmenting consumer group. One reason demographic variables are the most popular bases for segmenting customer groups is because are easier to measure than other variables.

Demographics variables often helps consumer needs, wants, and usage rates often to differ. These factors easier to measure than other type of variables.

The segmentation of variable divides the market into smaller means with the use of demographic factors. these factors used are age, gender, and income.

Conclusively, customer segmentation method used is very easy to get through census data, analytics software, consumer forecast etc.

Learn more from

brainly.com/question/14163962

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Garcia Industries has sales of $176,500 and accounts receivable of $18,500. The industry average DSO is 27 days, based on a 365-
Brilliant_brown [7]

Answer: 176,500 = 372,879

Explanation:

5 0
3 years ago
Think of a firm that has attained a differentiation focus or cost focus strategy. Are its advantages sustainable? Why? Why not?
quester [9]

Answer:

Yes they are sustainable

Explanation:

The strategies mentioned in the question were laid out my Michael Porter and therefore, we can look analyse his model to understand whether these strategies are sustainable or not.

Porter has categorized strategies into 3 broad categories: Cost Leadership, Differentiation, and Focus strategies (all three are known as "Generic Strategies). Focus strategy is branched out into two sub-segments known as Cost Focus and Differentiation Focus.

Now, the question has already clarified that the strategies in question are both focus strategies. So lets understand what each entails.

Differentiation Focus: A strategy in which the company aims to gain market leadership in a focused market (a specific market) through strategic differentiaion. This strategic differentiaion involves offering a specialized service or a unique product in a niche market. Cost focus strategy is similar in the sense is that that the aim is to offer highly low cost products/services to a niche market. Because of the focus on these niche markets, company's develop a strong understansing of the consumer thereby developing strong brand loyalty with that particular customer base. The key ingredient, again, is that the competitive advantage is being harnessed by focusing just on a particular niche market. Another key component is that the companies using this strategy rely on the consumers in the target market having different needs, tastes, and requirements than consumers in other segments in the industry.

Now, these strategies by desig were put forth my Porter has being sustainable. Hence the term "generic strategies" in that they can be broadly used to create and sustain performance. The focus strategies as defined above are sustainable since they harness the power of having priority knowledge of their target market to provide appropriate services and products. The high brand loyalty and knowledge of consumers give them an edge over competitors (competitive rivalry). Supplier power depends on the nature of products being offered therefore it cant be taken into consideration. Buyer power can be managed since you are prodiving unique service offerings to unique customers. Threat of substitution depends on the product and service offering. Threat of new entry by larger player exists, but due to the focus that the company had in the target market, barriers to entry (long strong brand loyalty) can be developed.

7 0
3 years ago
A person with anorexia nervosa is likely to Multiple Choice
Elis [28]

Answer:

2. grow up in a perfectionistic home with very high expectations.

Explanation:

1- There is no relation with economic conditions

3- There are no relation with how home is flexible

4- If we check where problem comes from and decided that mother can be the reason then even mother has a healthy body we expect person to be normal.

2- Grow up with very perfectionist and expecting lots of issues then anorexia might occur.

7 0
3 years ago
If the real output of a DVC increases from $200 billion to $260 billion and its population increases from 100 to 110 million, it
SCORPION-xisa [38]

If the real output of a DVC increases from $200 billion to $260 billion and its population increases from 100 to 110 million, its real per capita output will have increased by about $167. This is further explained below.

<h3>What is real per capita output?</h3>

Generally, The real gross domestic product per capita is a figure that is calculated by dividing the entire economic output of a nation by the total population of that country after adjusting for inflation.

In conclusion, If the actual production of a DVC goes from $200 billion to $260 billion and at the same time its population goes from 100 million to 110 million, then the real output per capita will have climbed by around $167.

Read more about real per capita output

brainly.com/question/15694733

#SPJ1

3 0
1 year ago
In an attempt to alter consumers' cognitive component of their attitude toward the Pepsi brand of cola, a freshness date was add
jenyasd209 [6]

Answer: ADD BELIEF STRATEGY

Explanation:In the given case Pepsi used the add beliefs strategy to change the mindset of the customers in the market. The add belief strategy in marketing is focused on increasing the confidence of the customer in the product.

By adding the freshness date on the cans, Pepsi was sending a message that they care for the health of the customers, thus, winning their confidence.

3 0
3 years ago
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