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Musya8 [376]
3 years ago
8

Serge is a landscape architect who manages a team of 12 employees who work primarily on commercial landscaping projects. Serge i

s also responsible for purchasing equipment and landscaping materials, and he recently bought a new Bobcat skid steer machine. He prefers Bobcats even though they are more expensive, because the company provides a variety of add-on products that extend the usefulness of the skid steer, a great warranty, and a competitive price. Thus, Serge purchases the Bobcat due to its _______.
Business
1 answer:
Lilit [14]3 years ago
4 0

Answer:

Serge purchases the Bobcat due to its _______.

brand equity.

Explanation:

We are considering Serge's preference for Bobcat skid steer machine based on some perceived values.  These values can be described as the brand equity. The Bobcat's brand equity represents the commercial value which customers derive from Bobcat's skid steer when compared with the products of Bobcat competitors.  Purchasing a Bobcat skid steer makes Serge to feel that he has received enough value notwithstanding the more expensive price he pays vis-a-vis choosing the alternatives offered by Bobcat's competitors.  In the equity value, Serge has included the "variety of add-on products that extend the usefulness of the skid steer, a great warranty, and a competitive price."

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Suppose a negative externality exists in a market. if transactions costs are low and parties are willing to bargain then, accord
soldier1979 [14.2K]

Under these conditions an efficient solution can be reached regardless of the initial assignment of property rights.

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3 years ago
Joann's health insurance plan allows all tests and specialist visits without referral by her doctor. joann, most likely, has wha
Mademuasel [1]
Joann, most likely, has Point of Services type of insurance plan. There are six types of the insurance health plans that differs by their premium and benefit. The HMO plan, the PPO plan, the EPO plan, and the Point-of-Service Plan (POS) are the types of insurance plan that shares a similar benefit. However, the POS plan gives the most freedom in term of health providers. Thus, POS plan is the most suitable answer.
6 0
3 years ago
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There are four functions of management: planning, leading, organizing and controlling. The controlling function of management is
Fantom [35]

Answer: True

Explanation:

Proper planning without control is futile, this is because a blue print may have been put in place in the planning process but it becomes imperative for management to set up institutions or machineries to ensure that plans are executed as expected and there are remedial actions or plans in place in the event when unexpected events come up to distort achievement of the goal.

Proper control leads to achievement of organizational goals.

6 0
3 years ago
In the United States, what does the general level of a family’s income have to do with the amount of cash the family is likely t
Sophie [7]

Answer:

The general level of family's income is directly proportional to the amount of cash a family is likely to hold

Explanation:

Of the three motives of money, transactional motives of money relates to holding money(whether at hand or at bank) to meet daily transaction e.g buying of fuel/gas, transport fare to work place.

If the level of income of a family increases, other things being equal, the family tends to hold more money for their daily transaction. The level of income is directly proportional to amount of cash a family holds...

For example, family A earns $100 per week and holds $30 to meet daily transaction or unforeseen circumstances. If his pay increases to$150, it is intuitive for Mr A to hold higher money, lets say $50

6 0
3 years ago
Northern Organic Farms is considering a project which will produce annual sales of $975,000 and increase cash expenses by $848,0
stealth61 [152]

Answer:

B) $114,000

Explanation:

To calculate the operating cash flows using the top down approach we can use the following equation:

operating cash flow = increase in total sales - increase in total expenses - increase in taxes paid

operating cash flow = $975,000 - $848,000 - ($154,000 - $141,000) = $975,000 - $848,000 - $13,000 = $114,000

I didn't include depreciation since it is normally included to calculate the increase in taxes but taxes were already given.

5 0
3 years ago
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