Institutional Advertising.
Institutional advertising is a type of advertising that does not promote a product or service directly. Rather, <em>they promote the corporation, organization, business, or other similar entity. </em>
In the case of Bella's store, they are only promoting their own department store as the place to visit for holiday shopping. <em>In this case, they are not advertising a specific sale or product, only the department store itself. </em>
Answer:
Ethics at Fargo
1) Stumpf modelled unethical sales practices and encouraged ethical misconducts.
2) The impact of unethical sales practices is that some employees were rewarded for acting unethically while others were punished for reporting unethical ee. Some employees left the company because they were "under the immense pressure to engage in unethical sales practices." "Some were even fired for reporting misconduct through the company's ethics hotline," thereby, l the rationality for establishing the hotline in the first place. This shows that management was not matching its words with its actions, but was negating itself ethically.
3) Behaviors that leaders can model to encourage ethical behavior in their organization are:
a) Leaders should act ethically themselves and let themselves be seen to be acting ethically. "Follow my words and not my actions" is an ethically hazardous practice which cannot be sustained for long-term success.
b) Leaders should be active in setting the ethics program for their organization and ensuring that others key in.
c) Leaders should encourage employees to raise ethical issues when they occur. And when they do, this should be properly investigated and appropriate sanctions administered based on well-documented procedures and findings.
d) Leaders should address ethics issues before (through an ethics program) and when they arise (proper investigations and rewards) in their organization. Sweeping such issues under the carpet and concentrating on the bottom line does not augur well for long-term organizational success.
e) Once an ethics program has been established, it should be enforced to gain traction, show examples, and ensure future-continued acceptance. An ethics program is not an ad hoc business. You can only deter misconduct by rewarding good conduct and punishing bad behavior.
Explanion:
Ethics deal with right and wrong behaviors. They are concerned with matters of value, which produce long-term benefits to those who engage in right behaviors.
There's plenty of proof weather people want to believe which people are allowed to have their own feelings towards it
claudette colvin civil rights pioneer who refused to give up her seat on a segregated bus nine months before rosa parks.
