I believe the answer is: Loss of judgement
People that had blood alcohol level of .05 and higher had higher tendencies to do the things that they do not normally do without the influence of alcohol. This increase their tendencies to do things such as screaming in public places, making open sexual advance, driving in high speed, etc.
The best thing that we process the verbal information is by the use of semantic encoding according to Craik and Tulving. Semantic Encoding is defined as the encoding and processing of sensory input that has a particular meaning or can be applied to a context. One of the good example of semantic encoding is you might remember a particular phone number based on a person's name or a particular food by its color.