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leonid [27]
2 years ago
11

The era in marketing history characterized by the notion that the consumer is king is known as the ________ era.

Business
1 answer:
marta [7]2 years ago
6 0

Answer:

The Selling Era

Kotler refers to this as businesses "selling what they make, rather than making what the market wants to buy." ... Selling-era tactics can be risky for companies, as the hard sell can turn off consumers, perhaps even push them into the arms of a competitor.

Explanation:

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Which of the following are microeconomic problems? (You may select more than one answer.)(a) Work/leisure choice.(b) Marketing s
Ksivusya [100]

Answer:

(a) Work/leisure choice

(b) Marketing strategy

Explanation:

Microeconomic issues relate to those that are within the scope and power of individuals, households and firms which means that problems here will relate to decisions that these participants make in relation to resource allocation.

Choices relating to leisure or work have to do with the individual and the resources they would need or derive from either work or leisure and so are a microeconomic problem.

The marketing strategy that a firm should pursue is related to an individual firm and so is a microeconomic problem as well.

8 0
3 years ago
The common stock of Detroit Engines has a beta of 1.34 and a standard deviation of 11.4 percent. The market rate of return is 11
stealth61 [152]

Answer:

The firm's cost of equity is C. 14.05 percent

Explanation:

Hi, we need to use the following formula in order to find the cost of equity of this firm.

r(e)=rf+beta(rm-rf)

Where:

r(e) = Cost of equity

rf = risk free rate

rm = Market rate of return

Everything should look like this.

r(e)=0.04+1.34(0.115-0.04)=0.1405

So, this firm´s cost of equity is 14.05%

Best of luck

6 0
3 years ago
Jones Company has the following data to make 10,000 seats for its bicycles: Variable Product Costs 80,000 Fixed Product Costs 10
klasskru [66]

Answer:

The company should make the bicycle seats.

Explanation:

Given:

Number of seats to be made = 10,000

Variable cost = 80,000

Fixed cost = 10,000

Outside source cost for seats = $ 8.50 per seat

Since, the fixed cost of the seats cannot be eliminated. Therefore, the deciding factor will only be the variable cost.

Thus,

contribution margin per unit seat if made by own

= ( Variable cost / Number of seats )

Or

= 80,000 / 10,000

or

= $ 8

now,

the making the seats by own is $ 0.5 cheaper.

Hence, the company should make the bicycle seats.

4 0
3 years ago
Which of the following people is functioning as a producer?
Natalija [7]

Answer:

D. Simon, who is baking a cake that will be sold in a bakery

Explanation:

Simon is the producer here because he is producing a product to sell on the market.

3 0
3 years ago
10 percent partner in a partnership that incurred a $4 million business loss this year. Jahlil has no other business activities.
sashaice [31]

Answer:

$250,000 and $500,000

Explanation:

According to the tax laws there is annual limit on Loss deductions  relating the amount of business loss that can be deducted in a year.

The law states that single or individual tax payers can deduct nothing more than $250,000 while married taxpayers who are filing jointly can deduct up to $500,000 per year of their business losses.

Therefore, if Jahlil is single the amount of partnership loss he can deduct is $250,000 but if he is married filing jointly, he can deduct $500,000

6 0
3 years ago
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