Question

PLEASE HELP QUICK!! What type of strategy is being used by a car rental agency when it describes itself as the only rental company with a door-to-door service to emphasize that the company will deliver cars to customers at their own homes or place of business?
Market penetration
Target differentiation
Positioning
Market segmentation
Sales promotion

Answer 1

There are different kinds of marketing strategy. Sales promotion is a type of strategy is being used by a car rental agency when it describes itself as the only rental company with a door-to-door service.

What is door-to-door promotion?

• Door-to-door is known as a type of technique that is often used for sales, marketing, advertising, etc. This boast the sales of a product or services such as cars.

Tis is when a person or persons walk from the door of one house to the door of another, so as to sell or advertise a product. In the case of the car company, they deliver at home for ease to their customer and drives sales upward.

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