I think the answer is Agenda building process. This is used by media to show the development of an issue while getting the interest of the public. Media sees that public involvement on an issue is meaningful. The idea of mass involvement can be seen in social media which gives a sense of direction on an issue. There are also some researchers that proved blogging, and internet proliferation of issues can attract people and politicians.
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I'm from From Jhapa Nepal
The Cuban Missile Crisis was the situation that led to The Bay of Pigs; it the crisis being that Soviets armed Cuba with missiles. The Bay of Pigs was a failed attempt on the US's part to invade (and reclaim) Cuba to stop the Cuban Missile Crisis.
Answer: Political action committees are formed by interest groups who want to help fund the campaign movement that they are dealing with.
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