Answer:
<u>Halo effect</u>
Explanation:
Halo effect also called personality physical attractive stereotype. A person becomes biased whatever is beautiful is good.in this distortion people rate a person at their physical attractiveness. The person higher rated at most beautiful and rate less when seeing less attractive. The halo effect is more used at the level of global impact as the personality of a person or for some specific traits. It is cognitive bias in which we become impressed by a person's whole personality as to how he/she feels or thinks about her/his character. It works on a theme first impression is the last impression.
Based on the scenario, the method of reasoning that Bertha use is : Inductive Reasoning
In inductive reasoning, a person will process multiple premises that all believed to be true and form specific conclusion from it
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Based on the description given, it could be concluded that warby Parker has gained a competitive advantage from being inventive and ensuring customer satisfaction.
The inventiveness of warby Parker ls simply customer - centric as it deviced a selling approach at ensuring that customers are totally satisfied with their purchase.
Allowing consumers to try out their glasses at home isn't a very common thing in the market. This help warby Parker gain consumers trust and loyalty as it emphasizes that good products are being sold by his brand and that consumers totally love what they are buying.
Hence, warby Parker gained competitive advantage through inventiveness at earning customers loyalty.
Learn more : brainly.com/question/25260791
Answer:
Up-Selling
Explanation:
Up-selling refers to a trick that sellers often use to influence influence costumers to buy more expansive items by offering additional 'bonus' or 'add-nos' to the offer. This additional add-ons are designed to make the purchase seems to have higher value in the perspective of the customers.
We can see this trick From the example above. The sales representatives from best buy use 'Best picture quality' as the add-ons to influence the customers to buy the more expensive type of TV.