When evaluating advertising results, the Attitudinal measure technique can be used to measure consumers' beliefs or feelings about a product before and after exposure to the ad.
<h3>What are Pre-testing and post-testing in advertising?</h3>
Pre-testing and Post-testing. Pretesting is testing the advertisement before running it so that the likelihood of preparing the most effective ads, by allowing an opportunity to detect and eliminate weaknesses or flaws increases. Post-testing is done after the advertisement is run on the media.
Advertising Research – 4 Important Types: Product Appeal, Advertising Message, Advertising Media Selection, and Advertising Effectiveness Research.
To learn more about post-testing visit the link
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Answer:
Cost of goods sold= $133
Explanation:
Giving the following information:
A company uses a periodic inventory system. On August 1, the company had 6 items of beginning inventory with a cost of $7 per unit. On August 3, the company purchased 16 units at $14 per unit. Then, on August 5, the company sold 12 units. The 12 units sold consisted of 7 units from the August 3rd purchase and 5 units from the August 1st beginning inventory.
Cost of goods sold= 7*14 + 5*7= $133
Answer:
a. the ending inventory is $397,887
Explanation:
The computation of the inventory by the LCNRV Method is as follows;
As we know that the inventory should be reported at lower cost or net realizable value
So according to the given situation , the inventory based on LCNRV method to each item is $397,887
Hence, the ending inventory is $397,887
For calculation kindly see the attachment below:
Answer: Debit to Factory Overhead.
Credit to Factory Utilities Payable.
Explanation:Utilities are part of actual overhead costs. It is a necessary cost in order to operate the factory, but is not DIRECT Labor or DIRECT Material.
If there is a high level of PERCEIVED RISK, then consumers will take more time and effort in making a decision.
Think for example buying a house versus buying a soda.
There is not much thought needed when you are buying a soda. Choose which brand and what size, you are done.
When buying a house, because it is both more complex and more expensive, there is a greater perceived risk of losing money. When buying a home, it is a large investment and carries much risk, therefore the consumer will take more time and effort evaluating the purchase decision.
