Safety and self- actualization are examples of emotional appeals.
<h3> </h3><h3>What is emotional appeal?</h3>
An emotional appeal is a method of persuasion and sentimental approach designed mainly to create an emotional response. Emotional appeal is specially used in advertising and politics.
For employees, job security, safety, and self-actualization matters the most. The employer can boost employees' motivation and improve their efficiency by offering them all of the above.
Employees emotions can be attached to the job by way of developing in them a feeling of control and leadership, by appreciations and offering permanency.
Hence, safety and self-actualization are examples of emotional appeal.
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Answer:
False
Explanation:
Igor did nothing wrong. He performed a reverse engineering process which is totally legal. A reverse engineering process happens when a manufactured object is deconstructed in order to find out how it was designed or manufactured.
This process is very similar to scientific research, only that it is carried out on man made objects.
Answer:
Differentiation.
Explanation:
The concept of value for the customer corresponds to the expectation that the product will meet the needs, desires and features that he expects.
The customer's perception of the concept of value is affected in rational and irrational ways, such as brand image, product performance, high price, etc.
Therefore, when a company offers a product at a higher price, it is passing on to the consumer the higher production cost of an item, which has features that add greater value and functionality, such as differentiation, personalization or an unforgettable customer experience.
Differentiated products are those produced in a more heterogeneous way compared to standard products, therefore differentiated products have distinct characteristics that add greater value, such as new features, technology, design, durability, style, etc.