2 years ago

When is the bargaining power of the buyer greater than that of the supplier?.

Business

1 answer:

malfutka [58]2 years ago

5 0

Answer:

Switching costs

Explanation:

Switching costs: If there are not many alternative suppliers available, the cost of switching is high. Therefore, buyer power would be low. Backward Integration: If the buyer is able to integrate or merge suppliers, the buyer has greater bargaining power over the existing suppliers.

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