Answer:
b. location clustering near high traffic flows
Explanation:
Proximity to customers is a major consideration when deciding on a business location. A business situated in areas with many potential customers has a high probability of succeeding. Restaurants are usually strategically situated in places with heavy customer flow.
Restaurants may be established near offices, in market places, near public transport terminus, or other location convenient to customers. With time, customers tend to associate that particular building, area, or street with restaurants. As the area becomes synonymous with restaurants, more customers will visit it, leading to more restaurants to open in that locality.
Answer:
Falsifiability
Explanation:
Based on the information provided within the question it can be said that the principle that is involved here is Falsifiability. This term refers to the assertion that for a hypothesis to have credibility, it has to be inherently disprovable before being accepted as a scientific hypothesis or theory. Otherwise it will not be.
Answer:
Jenny is engaging in Limited Decision Making.
Explanation: Limited Decision Making is the process in which a consumer spends time to compare between products and services that they are familiar with, but will need time to come to a reasonable decision that they believe is worth their money.
Sometimes, customers may come across brands that are unfamiliar within a familiar category, they will therefore need to gather information about this brand, and how it compares to the familiar brands that they are used to. This is also Limited Decision Making.
An example is when a consumer finds a new soft drink among familiar soft drinks that he/she is used to.