The Elaboration Likelihood Model (ELM) states that when a person is able and motivated, they are most likely to adopt the primary route to persuasion.
What is elaboration likelihood model?
According to the elaboration likelihood model, there are two ways that people can be persuaded of anything, depending on how interested they are in the subject. Persuasion takes place through the central channel when people are highly motivated and have the time to consider their options. In this case, they thoroughly assess the advantages and disadvantages of a decision.
The dual process theory known as the elaboration likelihood model (ELM) of persuasion describes how attitudes change. Richard E. Petty and John Cacioppo created the ELM in 1980. The model seeks to clarify various methods of processing stimuli, their uses, and the effects they have on attitude change. The center route and the periphery route are the two main paths for persuasion suggested by the ELM.
To read more about Elaboration Likelihood method,
brainly.com/question/15827409
#SPJ4
Many advances in metallurgy and tool making were made across the entirety of ancient Africa. These include steam engines, metal chisels and saws, copper and iron tools and weapons, nails, glue, carbon steel and bronze weapons and art
Salvatore's behavior is consistent with socio-emotional selectivity theory
.
<h3><u>Explanation:</u></h3>
The theory that recognizes the change in terms of cognitive influence especially as one age. It maintains that with age people become selective and they tend to invest in goals and activities that nurture their emotional well-being. As people age, they prefer positivity instead of negative information.
Being selective and narrowing social interactions improves "positive emotional experiences" and decreases negative experiences. Furthermore, the theory also recognizes that goals as one age tend to lean towards gaining more knowledge, career planning and others that will have a positive impact in the future.