When a company creates an ad that uses a dolphin to represent smooth skin and a crocodile to represent dry, rough skin, they are

Question

Lady bird [3.3K]

3 years ago

6

When a company creates an ad that uses a dolphin to represent smooth skin and a crocodile to represent dry, rough skin, they are

focusing on the ____________ stage of the communication process.

Business

1 answer:

Arisa [49] · Answer 1 · 2023-02-25T12:15:30+03:00

The company is making a focus on the encoding stage of the communication process.

<h3>What is Advertising?</h3>

This refers to the creation of awareness for a certain product or services to get customers and also to make sales.

Hence, we can see that based on the knowledge of encoding communication, this involves the sending of a message from a source in which thoughts are put in symbolic form.

We can see that with the use of a dolphin to represent smooth skin and a crocodile to represent dry, rough skin, they are focusing on the encoding stage of the communication process.