Answer:
Fluno's price-to-book ratio is <u>1.5</u> and Fluno's dividend yield ratios is <u>4%</u> for 2005.
Explanation:
total equity = $10 million
book value per share = $10 million / 1 million shares = $10 per share
price to book ratio = $15 / $10 = 1.5
dividend per share = $0.6 million / 1 million shares = $0.60 per share
dividend yield ratio = annual dividend / price per share = $0.60 / $15 = 0.04 = 4%
Answer:
Increase promotion spending
Explanation:
Note that the challenge for the product is to get a demand that supersedes that of their competitor. Thus, by spending more on promotion they could still maintain the contribution margin while at the same time increase consumers demand the product.
For example, by adding extra gift items to their products consumers would likely feel motivated to buy the product over the other.
You can pray to God and he will help you
STEP-4 that is Analyzing Competitors Costs , Price and Offers is the most appropriate stage.
Explanation:
As Kara Trace would initially set up its own :-
1. Pricing Objective
2.Understanding the Demand
3.Estimating the costs
In the next step would be to understand the competitors cost and profit margins. Also to understand the pricing strategy that can be
1. Premium Pricing
2. Penetrating Pricing
3. Skimming Pricing
4. Dynamic Pricing
5. Value Based Pricing
Answer:
brand risk, demand risk, price risk, product development
Explanation:
marketing risk is a potential for losses and failures in marketing.
brand risk : this is the risk that the product would lose it value due to competition and failures in declining brand awareness. it is likely to to affect a new product if prevailing measures are not taken to curb such risk.
demand risk: this is the risk that the demand for the product being advertised will fall or fail to materialized. this is likely to occur when there is a shift in customer needs or choice.
price risk: this is related to a risk that the price tag on the product campaign may vary higher than competitor price.
product development: this risk is related to launching and developing a new product. there is likely hood that new product has a higher percentage of not succeeding in the market.
