Question

Sneaky Sales Retailing advertised a bicycle for a 40 percent sale price of $449 but when customers came in for the sale, the sales representatives told customers the advertised bike was on back order, and always encouraged them to purchase a $799 bicycle. This is known as

Answer 1

The sales representatives told customers the advertised bike was on back order, and always encouraged them to purchase a $799 bicycle. This is known as a bat-and-switch take place when a seller creates an apealling.

What is advertisement?

In order to promote the sales, advertisement is an effective tool in the hands of entrepreneur.

Advertisement imparts the necessary information to the consumers regarding the products and services available in the market. There can be various kinds of advertising techniques and one such technique is Persuasive advertising.

Persuasive advertising not only provide the consumer with the information regarding the product but also shows the product in positive light as to convince the consumer about that buying the specific product is beneficial.

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