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Vedmedyk [2.9K]
1 year ago
6

Watch the video "forms of marketing research." company a is thinking about bringing to market a new product in a category where

it knows very little about the consumers or their needs and wants. describe which forms of marketing research would be appropriate and explain why. by contrast, company b has an established product and knows a lot about its customers. the company wants to measure customer satisfaction. describe which forms of marketing research would be appropriate and explain why. in replies to peers, provide additional ideas for the types of research that could be used.
Business
1 answer:
prohojiy [21]1 year ago
6 0

The primary research is the most appropriate marketing research to be used because the firm knows little about the consumers or their needs and wants.

<h3>What is a marketing research?</h3>

This refers to a process through which a firm gathers information about its customer and larger market.

<h3>Form of marketing research that are appropriate?</h3>
  • Primary research
  • Secondary research
  • Qualitative research
  • Qualitative research

Read more about marketing research

<em>brainly.com/question/24906199</em>

#SPJ1

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Some recent financial statements for Smolira Golf Corp. follow:
nalin [4]

Answer:

1. The company's profit margin is 13.4% percent.

profit margin = net income / net sales = $45,064 / $336,329 = 13.4%

2. The total asset turnover is 0.82 times.

asset turnover ratio = net sales / average assets = $336,329 / [($387,891 + $432,000)/2] = $336,329 / $409,945.50 = 0.82

3. The equity multiplier is 1.7 times.

equity multiplier = average total assets / average total equity = $409,945.50 / [($205,936 + $275,000)/2] = $409,945.50 / $240,468 = 1.70

4. Using the Du Pont Identity, the company's ROE is 18.68% percent.

ROE = profit margin x asset turnover x equity multiplier (or financial leverage) = 0.134 x 0.82 x 1.7 = 0.1868 = 18.68%

4 0
3 years ago
An investor places $5,000 in an account. The stated annual interest rate is 6% compounded monthly. The value of the account at t
Nostrana [21]

Answer:

$5,983.40

Explanation:

Data provided in the question:

Principle amount = $5,000

Interest rate, r = 6% = 0.06

Time, t = 3 years

Compounded monthly i.e number of periods n = 12

Now,

Final amount = Principle × \left( 1 + \frac{r}{n} \right)^{\Large{n\times t}}

or

Final amount = $5,000 × \left( 1 + \frac{0.06}{12} \right)^{\Large{12\times3}}

or

Final amount = $5,000 × 1.005³⁶

or

Final amount = $5,000 × 1.196

or

Final amount = $5,983.40

7 0
3 years ago
Bracken Clinic uses client-visits as its measure of activity. During September, the clinic budgeted for 2,100 client-visits, but
Gnesinka [82]

The variance for net operating income in the revenue and spending variance column on the flexible budget performance report) for September would be closest to $910.

Explanation:

Following are the cost which are listed as follows,

  • Variable element per month client-visit Revenue = $44.50
  • Personnel expenses= $26,100 $12.60
  • Medical supplies= 6007.20
  • Occupancy expenses= 6,500
  • Administrative expenses= 3,100
  • Total expenses= $36,300 $22.30
  • Actual results achieved in the month of September is as under:
  • Revenue= $93,240
  • Personnel expenses= $50,754
  • Medical supplies= $15,328
  • Occupancy expenses =$11,646
  • Administrative expenses= $3,394
  • The formula for net operating income is calculated by subtracting the operating expenses from the total revenues.
  • A flexible budget variance is known as the difference between the results incurred by a flexible budget model and the actual results.
  • For the month of  September, the cost would be closest to $910.

6 0
2 years ago
Which best describes how governments respond to changes in the business cycle?governments issue more currency.governments refuse
Troyanec [42]

I believe the answer is: Governments reduce spending.


When the government reduce its spending, the government would have more money in their budget to make various programs that can help the struggling economy. They could do this by providing incentives for the unemployed or providing loan programs for citizens who want to open a small business.

7 0
2 years ago
Read 2 more answers
Presented below are selected transactions on the books of Simonson Corporation. May 1, 2020 Bonds payable with a par value of $9
malfutka [58]

Answer:

May 1 2020

Dr Cash 954,000

Cr Bonds Payable 900,000

Cr Premium on Bonds Payable 54,000

Dr Cash 36,000

Cr Interest Expense 36,000

December 31

Dr Interest Expense 104,275.86

Dr Premium on Bonds Payable 3,724.14

Cr Interest Payable 108,000

Jan 1, 2021

Dr Interest Payable 108,000

Cr Cash 108,000

April 1

Dr Bonds payable $360,000

Dr Premium on bonds payable $19,738

Dr Interest Expense $10,800

Cr Cash $367,200

Cr Gain on redemption of bonds $23,338

Dec. 31

Dr Interest Expense $64,800

Cr Interest Payable $64,800

Dec. 31

Dr Premium on bonds payable $3,911

Cr Interest Expense $3,911

Explanation:

Preparation of the journal entries

May 1 2020

Dr Cash 954,000

($900,000 * 106%)

Cr Bonds Payable 900,000

Cr Premium on Bonds Payable 54,000

(954,000-54,000)

(Being To record issuance of bonds)

Dr Cash 36,000

($900,000 * 12% * 4/12)

Cr Interest Expense 36,000

(Being To record accrued interest at the issuance of bonds)

December 31

Dr Interest Expense 104,275.86

(108,000-3,724.14)

Dr Premium on Bonds Payable 3,724.14

($54,000 * 8/116months)

Cr Interest Payable 108,000

($900,000 * 12%)

Note that [(10yrs*12months) – 4months] will give us 116 months which was used to amortize premium

(Being To record accrued interest and amortization of premium at year end)

Jan 1, 2021

Dr Interest Payable 108,000

Cr Cash 108,000

($900,000 * 12%)

(Being To record payment of interest)

April 1

Dr Bonds payable $360,000

Dr Premium on bonds payable $19,738

[54,000*($360,000/$900,000)*(106/116)]

Dr Interest Expense $10,800

($360,000*12%*3/12)

Cr Cash $367,200

($360,000*102%)

Cr Gain on redemption of bonds $23,338

[($360,000+$19,738+$10,800)-$367,200]

(Being to record call of Bond and Redemption)

Dec. 31

Dr Interest Expense $64,800

Cr Interest Payable $64,800

[($900,000-$360,000)*12%]

(Being to record the interest)

Dec. 31

Dr Premium on bonds payable $3,911

Cr Interest Expense $3,911

[($54,000*12/116*0.6)+(54,000*3/116*0.4)]/

=$3,352+$559

=$3,911

(Being to Amortized premium)

3 0
3 years ago
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