Answer:
Explanation:
Red bull engaging in sponsorship shows they are utilizing the well packaged Red bull's marketing budget. But there should be some level of caution in either co- sponsoring or being the sole sponsor for certain sports, especially sports with high risk or danger. While sponsoring stunts like Bull stratos is a good way to make high publicity for their brand (Red bull) but if something bad happens in the course of the stunts, the brand could be connected to the tragedy which would be an everlasting bad label on the company. The company might be seen as insensitive for sponsoring such a sport that involves high risk.
Red bull sponsors X-treme sports and as a results of this sponsorship their brand have enjoyed having more time of product exposure and placement because the sponsorship will give the brand more attention with the consumers.
While it is good they go on with their various sponsorships, they must also be careful on some sports or events that involves high risk.
Answer:
Option D Research, discussion paper, exposure draft, standard.
Explanation:
The reason is that the International Accounting Standard Board conducts the research which includes the issues arising in the current standard due to advancement in environment. This requires that the company consider all the valuable suggestions fromt the professionals around the world. After a great discussion, the IASB chooses the best recommendations and publishes exposure draft which to review the judgement made. After careful review of the exposure, IASB issues new international accounting standard which results in abandoning the application of previous international accounting standard in two years time and opting to the new international accounting standard.
The advantages of using a franchising strategy to pursue opportunities in foreign markets include : Having franchisees bear most of the costs and risks of establishing foreign locations and requiring the franchisor to expend only the resources to recruit, train, and support and monitor franchisees.
<h3>What is franchising?</h3>
Franchising is a marketing concept in which when adopted by an organization, can be used as a strategy for business expansion.
The Franchisor is the original business owner who sells the right, intellectual property and use of its business model to use its business name and idea.
Basically, franchise provides the opportunity to buy into a successful business model which has track record, solid supply chain and expert technical support.
Learn more about franchising here : brainly.com/question/12879015
Answer: PRODUCT DIFFERENTIATION
Explanation:
This is a marketing strategy that some companies employ whereby they aim to distinguish their products from that of competitors by giving it certain features that expound on its strength in the market.
This strategy can create a competitive advantage for goods that will ensure that the company maintains a dominant place in the market.
A market
share objective is the reason they encountered losses. Market share often pursues by companies when industry sales are relatively
flat or declining. Although increased market share is a primary goal of some
firms, others see it as a means to other ends: increasing sales and profits.
