The differences between the two are that <u>supply chain </u>involve(s) both manufacturing and procurement with multiple manufacturers, suppliers, and retail companies.<u> logistics </u> refers to distribution activities in one company.
<h3>What is Supply chain and logistics?</h3>
Supply chain has to do with production or manufacturing and distribution of goods produce to suppliers, retailers or customers while logistics has to do transporting or distribution of goods or products.
Supply chain involve the following:
- Manufacturer
- Supplier
- Warehouses
- Distribution
- Retailers
Logistics involve:
Inconclusion <u>supply chain </u>involve(s) both manufacturing and procurement with multiple manufacturers, suppliers, and retail companies.<u> logistics </u> refers to distribution activities in one company.
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Answer:
The answer is D, Execution System.
Explanation:
Supply chain Execution system is a system that ensures the delivery of materials or orders to the concerned departments. So in this example, when a company is having difficulty with timely delivery of parts to its manufacturing plants, the company should implement the Supply Chain Execution System in order to ensure the timely delivery of the material to the manufacturing plant of the company.
Integrated marketing communications is being used by Lush Lawns to promote its business, as they are using the same logo and shade of green in all forms of communication including its online ads, truck signage, Web site, and business cards.
<h3 /><h3>What is
Integrated marketing communications?</h3>
IMC is the process of combining marketing communication aspects such as public relations, social media, and audience analytics to create an integrated marketing communication strategy.
Business development concepts, and advertising into a brand identity that is consistent across many media channels.
Thus they are using Integrated marketing communications.
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Answer:
The correct answer is "evoked set"
Explanation:
An evoked set is a term that refers to the capacity of a customer to choose a specific brand because the customer reminds a product of a previous marketing campaign that takes effect on him.
The essence of marketing campaigns is to establish their business brand firmly on the market.
Example: When a person purchases a specif brand because it appeared on the tv, radio, newspaper... Sometimes the customer doesn't know why he chose this brand, just know that he likes it. (Probably for a marketing campaign)