Answer:
3.5%
Explanation:
We will apply asset pricing model to calculate cost of equity (required rate of return). The capital asset pricing model is stated as below:
Cost of equity = Risk-free rate + Beta x Market risk premium
Putting all the number together, we have:
Cost of equity (Beale) = 5.5% + 1.8 x (9% - 5.5%) = 11.8%
Cost of equity (Foley) = 5.5% + 0.8 x (9% - 5.5%) = 8.3%
Cost of equity (Beale) - Cost of equity (Foley) = 11.8% - 8.3% = 3.5%
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<em>Note: You can also do quick calculation as below:</em>
<em>Cost of equity (Beale) - Cost of equity (Foley) = (Beta of Beale - Bete of Foley) x Market risk premium = (1.8 - 0.8) x (9% - 5.5%) = 3.5%</em>
Answer:
None of the fixed costs are avoidable. Therefore the company now loses all the fixed costs and the positive contribution margin.
Explanation:
Giving the following information:
Wood Aluminum Hard Rubber
Total Sales $65000
Variable expenses (58000)
Contribution margin 7000
Fixed expenses (22000)
Net income (loss) (15000)
Effect on income= -22,000 - 7,000= -29,000
None of the fixed costs are avoidable. Therefore the company now loses all the fixed costs and the positive contribution margin.
The Sun Chips brand is being marketed by Frito-Lay as being environmentally friendly. All of its point-of-purchase displays, packaging, print and television advertisements and television commercials convey this idea. The business employs an integrated marketing communications approach.
Integrated marketing is a method for spreading a unified message across all of the platforms your business utilizes for marketing. Regardless matter where clients choose to do business with a firm, it offers stability. Without an integrated marketing strategy, you run the risk of saying the wrong thing or speaking illogically.
There are five key communication strategies that complement integrated marketing communications, as we've just mentioned. These include sales promotion, advertising, public relations, direct marketing, and advertising.
To learn more about integrated marketing communications
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