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skad [1K]
2 years ago
15

From the consumer’s perspective, the elements of an imc strategy can be viewed as being either.

Business
1 answer:
LenaWriter [7]2 years ago
4 0

Any integrated marketing communication strategy should include three components: the target customer, the channels used to deliver the message, and an assessment of the communication's effectiveness.

<h3>What is integrated marketing communication?</h3>
  • The practice of combining marketing communication elements, such as public relations, social media, audience analytics, business growth concepts, and advertising, into a brand identity that is constant across various media channels is known as integrated marketing communication (IMC).
  • It enables both public and private organizations and corporations to provide an enjoyable and smooth customer experience for a good or service, as well as to enhance an organization's reputation and connections with stakeholders.
  • People with experience in integrated marketing communications may look for work throughout the marketing and communications sectors, in professions including journalism, market research and consultancy, public relations, non-profit and government, entertainment, television and radio, and other related businesses.

To know more about integrated marketing communications with the given link

brainly.com/question/14691440

#SPJ4

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Halifax Manufacturing allows its customers to return merchandise for any reason up to 90 days after delivery and receive a credi
Karo-lina-s [1.5K]

Answer:

Halifax Manufacturing

a. Record the actual sales return of merchandise sold prior to 2021.

Debit Refund Liability $328,000

Credit Accounts Receivable $328,000

To record actual returns for sales prior to 2021.

1b. Record the cost of merchandise returned for goods sold prior to 2021.

Debit Inventory $229,600

Credit Estimated Inventory Returns $229,600

To record the cost of merchandise returned for goods sold prior to 2021.

1c. Record the actual sales return of merchandise sold during 2021.

Debit Sales Returns $266,000

Credit Accounts Receivable $266,000

To record actual returns for the current year.

1d. Record the cost of merchandise returned for goods sold during 2021.

Debit Inventory $186,200

Credit Cost of Goods sold $186,200

To record the cost of goods returned for sales during the year.

1e. Record the year-end adjusting entry for estimated returns.

Debit  Sales Returns $591,700

Credit Refund Liability $591,700

To record sales returns adjusting entry for the current year.

1f. Record the adjusting entry for the estimated return of merchandise to inventory.

Debit Estimated Inventory Returns $414,190

Credit Cost of goods sold $414,190

To record the adjusting entry for the estimated inventory returns.

3. What is the amount of the year-end refund liability after the adjusting entry is recorded?

=  $623,700

Explanation:

a) Data and Calculations:

Refund liability (beginning balance) = $360,000

Sales = $12,100,000

Cost of merchandise = $8,470,000 (70% * $12,100,000)

Actual returns during the year = $594,000

Returns for prior years =               328,000

Returns for current year =            266,000

Estimated sales returns allowance = 5% for year-end adjusting entry.

Refund liability (beginning balance) = $360,000

Actual return for prior years =              (328,000)

Allowance for current year =                  591,700

Refund liability (ending balance)  =     $623,700

6 0
3 years ago
Select all that apply.
Bad White [126]
An employment office will help you find any job listed above as long as they have openings for that position. When you apply through an employment agency they will help match your characteristics and what you are looking for based on job vacancies. 
6 0
3 years ago
Janet is forecasting how much money her department needs to support a new project. She estimates that two people and $25,000 in
hammer [34]

Answer:

Padding estimates.

Explanation:

Padding the budget means making the budget proposal larger than the actual estimates for the project. This is done either by increasing a project's expenses or decreasing its expected revenue.

3 0
3 years ago
Tabitha Robertson bought 80 shares of White Air Lines stock at $13.20 per share. She held the stock for one year and sold it at
Nonamiya [84]

Answer: $2569.00

Explanation:

Purchase price per share = $13.20

Number of shares = 80

Commission on transaction = $0.03 per share plus $27

Sales prices per share = $45.68

Total Purchase price = ( number of shares × purchase price per share)

Total Purchase price = (80 × $13.20) = $1056.00

Total Sales price = (number of shares × sales price per share)

Total Sales price = (80 × $45.68) = $3654.40

Commission = $27 + (80 × 0.03) = $29.40

Profit or loss = Total Sales price - Total purchase price - commission

Profit or loss = $3654.40 - $1056.00 - $29.40

Profit = $2569.00

7 0
3 years ago
Samuel, a longtime employee of the ABCD Corporation, was injured when he fell off a ladder while stocking widgets at ABDC at the
ozzi

Answer:

Option B. He will win

Explanation:

If Samuel is desiring to sue his employer in a circuit court because he thinks that the employer was negligent then he will have to sue under negligence Act, which says that the employer is obliged to take all necessary precautions and if found negligent then the court may apply contributory negligent theory as well as comparative negligent theory. These two negligent theories means that the employer was partly responsible for injury, which means that this would result in compensation to Samuel.

Hence it is more likely that Samuel will win the case.

7 0
3 years ago
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