The manager of the customer service division of a major consumer electronics company is interested in determining whether the cu
stomers who have purchased a videocassette recorder over the past 12 months are satisfied with their products. If there are 4 different brands of videocassette recorders made by the company, the best sampling strategy would be to use a
The best sampling strategy would be a stratified sample.
<h3>How are samples classified?</h3>
Samples may be classified as:
Convenient: Drawn from a conveniently available pool.
Random: All the options into a hat and drawn some of them.
Systematic: Every kth element is taken.
Cluster: Divides population into groups, called clusters, and each element in the cluster is surveyed.
Stratified: Also divides the population into groups. Then, a equal proportion of each group is surveyed.
For this problem, the 4 different brands of the recorders must be considered, hence the buyers should be divided into groups, and a proportion of each group should be sampled, hence a stratified sample should be used.