Consumer advocates, government agencies, and other critics have accused marketing of harming consumers through planned obsolescence.
Planned obsolescence is a business strategy in which a product's obsolescence—the process of becoming out-of-date or unusable—is anticipated and built into it from the manufacturer's perspective.
Although the phrase "planned obsolescence" didn't become widely used until the 1950s, consumerist society had already adopted the tactic by then. Planned obsolescence still persists today in many different ways, from subtle to overt.
Planned Obsolescence & End of Life: Bad for the Environment and Your Budget One of those overused corporate strategy terms is "planned obsolescence." It essentially shows how things can be created to be ineffective, outmoded, or obsolete. The buyer will nearly always purchase something new as a result.
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