Question

carmax has developed an organization focused on delivering value to its customers. what were the drawbacks of the way carmax was originally delivering products and services?

Answer 1

The drawbacks of the method adopted by CarMax were related to target markets and their Core values, market competencies, idea of Test drives before purchase of product, emergence of competitive companies with their Competitive products and development of a sustainable competitive edge.

CarMax is a vehicle retailer organization situated in US. It provides less expensive cars to customers mainly due to the large inventory that it owns. It provides the option of test driving of car before actually selling it. One of the major weaknesses of the CarMax was it outdated inventory management system. Some customers were even not satisfied with their car selling policies. The disruption in emerging technologies and Changing consumer behavior with huge variety of vehicles also posed certain challenges to the delivery services of CarMax.

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