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Rama09 [41]
1 year ago
12

a product may be a tangible physical good or a service, or an intangible offering involving a deed, performance, or effort. to b

e successful, marketing managers must understand the possible differences between goods and services. although many products include a combination of both, there exist important differences that are critical to success when planning a marketing strategy. the goal of this exercise is to demonstrate your understanding of the differences between goods and services. in this activity, you will read a description of a product and then decide what characteristic or difference is demonstrated by this shopping experience. you will also have to determine whether it is a good or service.
Business
1 answer:
Mekhanik [1.2K]1 year ago
8 0

Compared to a physical good, it is more challenging to trade. A good is a tangible thing that can be purchased, handled, and used. A service is an action performed for clients who pay for it.

A tangible asset exists physically. Comparatively speaking to an intangible asset, it is comparatively simple to trade. A product can be an intangible offering involving a deed, performance, or effort or it can be a tangible physical good or service. Marketing managers need to be aware of potential distinctions between products and services in order to succeed. For the entire firm, marketing managers are in charge of creating, planning, and carrying out strategic marketing programs that will draw in new clients and keep old ones coming back. A company's overall plan for reaching out to potential customers and converting them into buyers of their goods or services is referred to as a marketing strategy.

To learn more about marketing strategy here

brainly.com/question/15585962

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