Question

The __________ heuristic is the method in which one chooses the alternative they recognize and infers that it has greater value.

Answer 1

The framing heuristic is the method by which one chooses the alternative they recognize and infers that it has greater value. Thus, a. 'framing' is the correct answer.

The framing heuristic describes a judgmental heuristic where people react systematically differently to the same choice problem depending on how it is presented. For example, the research explores how framing affects individuals' decisions in a hypothetical life-and-death situation.

The framing heuristic can be defined as a cognitive bias where an individual’s choice from a set of available options is influenced largely by the presentation than the substance of the suitable information.

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