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Evgen [1.6K]
1 year ago
10

Event sponsorship is not an effective public relations tool. The most common publicity-based tool is the press conference. Marke

ters cannot control whether the media c
Business
1 answer:
Mariana [72]1 year ago
7 0

Public relations (PR) is the process of maintaining a favorable image and building associated with events, sponsorships and other PR-related activities.

<h3>What is Public relations?</h3>

The practice of managing and disseminating information from an individual or organization to the public in order to influence their public perception is known as public relations. The distinction between public relations and publicity is that PR is controlled internally, whereas publicity is not controlled and is contributed by third parties.

Public relations professionals create and maintain a positive public image for a business or organization. They generate media, ranging from press releases to social media messages, that shape public opinion of the company or organization and raise brand awareness.

To know more about Public relations follow the link:

brainly.com/question/20313749

#SPJ4

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Marin Industries had one patent recorded on its books as of January 1, 2020. This patent had a book value of $201,600 and a rema
konstantin123 [22]

Answer:

The patent should be reported at $302,400 on the December 31, 2020, balance sheet.

Explanation:

Remaining useful life in month of patent on January 1, 2020 = 8 * 12 = 96 months

Remaining useful life in month of patent on December 1, 2020 = 96 - 11 = 85 months

Amortization of book value of patent in 2020 = (Patent Book value / Remaining useful life in month of patent on January 1, 2020) * 12  = ($201,600 / 96) * 12 = $25,200

Amortization of legal cost in 2020 = (Legal cost / Remaining useful life in month of patent on December 1,, 2020) * 1  = ($127,500 / 85) * 1 = $1,500

Carrying amount of patent = Patent Book value + Legal cost = $201,600 + $127,500 = $329,100

Patent book value on December 31, 2020 = Carrying amount of patent - Amortization of book value of patent in 2020 - Amortization of legal cost in 2020 = $329,100 - $25,200 - $1,500 = $302,400

Therefore, the patent should be reported at $302,400 on the December 31, 2020, balance sheet.

8 0
3 years ago
The Blooming Flower Co. has earnings of $1.48 per share. a. If the benchmark PE for the company is 15, how much will you pay for
marshall27 [118]

Answer:

$22.20

Explanation:

Using the equation to calculate the price of a share of stock with the PE ratio:

P = Benchmark PE ratio * EPS  

So, with a PE ratio of 15  

P = 15*($1.48)

P = $22.20

4 0
3 years ago
Journalize the following transactions in the accounts of Canyon River Medical Co., a medical equipment company that uses the dir
Luba_88 [7]

Answer:

  • Jan. 19

Dr Accounts receivable $ 6,400

Cr Sales $ 6,400

Dr Cost of Goods $ 3,000

Cr Inventories $ 3,000

  • June 2

Dr Cash $ 500

Cr Accounts receivable $ 500

Dr Bad Debt Expense $ 5,900

Cr Accounts receivable $ 5,900

  • Oct. 23

Dr Accounts receivable $ 5,900

Dr Bad Debt Expense $ 5,900

Dr Cash $ 5,900

Cr Accounts receivable $ 5,900

Explanation:

Jan. 19 Sold merchandise on account to Dr. Kyle Norby, $6,400. The cost of goods sold was $3,000.  

Dr Accounts receivable $ 6,400

Cr Sales $ 6,400

Dr Cost of Goods $ 3,000

Cr Invetories $ 3,000

June 2 Received $500 from Dr. Kyle Norby and wrote off the remainder owed on the sale of January 19 as uncollectible.  

Dr Cash $ 500

Cr Accounts receivable $ 500

Dr Bad Debt Expense $ 5.900

Cr Accounts receivable $ 5.900

In the direct Write-Off method, bad debts are directley cancel at the time it was decided that the credit is bad, the total amount reported as bad debt expenses negatively affect the income statement and the accounts receivable are reduced by the same amount.

Oct. 23 Reinstated the account of Dr. Kyle Norby that had been written off on June 2 and received $5,900 cash in full payment.  

Dr Accounts receivable $ 5,900

Dr Bad Debt Expense $ 5,900

Dr Cash $ 5,900

Cr Accounts receivable $ 5,900

8 0
2 years ago
The yield to maturity is always equal to the interest payment of a bond. <br> a. True <br> b. False
ella [17]
A. True, Yield to Maturity or called YTM is a measure of your annualized return if a bond, or all the bonds in a fund, are held to maturity.
3 0
3 years ago
Explain the short and long term significance of the mcnary-haugen bill and the boulder canyon project.
Semmy [17]

Answer and Explanation:

The short and long term significance of the mcnary-haugen bill and the boulder canyon project was that the plan was to relieve American agriculture by raising prices of all farm products. Although this was for the government to buy wheat but it would negatively affect farmers, so Coolidge went ahead to vetoed the bill.

The Boulder Canyon Project was to effectively construct a dam and provide hydroelectric power as well as to provide flood control which is why The dam which is also known as the Hoover dam, helps to provided lots of scientific information needed.

7 0
3 years ago
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