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Natalija [7]
2 years ago
15

A company that adapts its product features for an international market is pursuing one of the three principle strategic options:

A. A transnational strategy of appealing to local tastes and preferences through customization.B. A global strategy of offering products to a worldwide market.C. A global-custom strategy of think and act local, appealing to local markets.D. The strategic alliance approach of working with local companies to support local markets.
Business
1 answer:
sergij07 [2.7K]2 years ago
3 0

Answer: A company that adapts its product features for an international market is pursuing "B. A global strategy of offering products to a worldwide market.".

Explanation: A global business strategy implies participation in the world market and requires adaptation before applying it.

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