Answer:
c. both sequential and frustration mechanisms can promote responding during extinction.
Explanation:
Both sequential and frustration theories explain why there is increased resistance to extinction even when there should be extinction. The sequential theory explains that the subject's response increases when zero reward is followed by a reward intermittently so that the subject's memory of nonreward and reward trials boost response. In the same vein the frustration theory explains that a subject's response is increased with the partial reinforcement extinction effect whereby the subject is unable to notice when extinction begins(the discrimination hypothesis) and therefore keeps anticipating reward
They can put checks and balance on each other.
Both of the Mayans and the Aztecs developed advanced calendars and had a keen understanding of astronomy.
Answer:
Social force
Explanation:
Social factors are an important influence on consumer behavior. Social forces refer to groups of people impacting in other groups behavior and desiring to buy some particular kind of items.
In this particular example, the book Fifty Shades of Grey had a huge success especially among women, so this gender group had an influence among other women and the ones who hadn't read the book did it and then it would be a frenzy for female-targeted romances packaged for the mainstream reader.
This would be an example of how a group (social force) impacts the marketing environment.
