Answer:
direct response marketing
Explanation:
Direct response marketing -
It is the method of sales , which require immediate response and encourages customer to take any action regarding the goods and services , is referred to as direct response marketing.
This method gives instant and quick result and not waiting is required.
Hence, from the given statement of the question, the correct term is direct response marketing.
Answer:
28.63%
Explanation:
The computation of the cost of preferred stock is shown below:
Cost of the preferred stock = Dividend ÷ Price of the stock
where,
Dividend is
= $1,000 × $15%
= $150
And, the price of the stock is
= Market value of the stock - flotation cost
= $576 - $52
= $524
So, the cost of preferred stock is
= $150 ÷ $524
= 28.63%
We ignored the marginal tax rate i.e 40%
Answer:
There's an error in the numbers for this question; I found the correct one and pasted it below;
"Great Lakes Steel Supply is losing significant market share and thus its managers have decided to decrease the firm's annual dividend. The last annual dividend was $1.30 per share but all future dividends will be decreased by 2.75 percent annually. What is a share of this stock worth today at a required return of 15.5 percent? "
Explanation:
Use dividend discount model (DDM) to calculate the stock price

whereby,
P0 = Current price
D0 = Last dividend paid = 130
g = growth rate = -275% or -2.75 as a decimal
r = required return = 155% or 1.55 as a decimal
Next, plug in the numbers to the DDM formula above;

Therefore this stock is worth $6.93
Answer:Internal recruitment
Explanation:
Internal recruitment happens When the company as a vacancy and looks with in its existing employees to fill the the vacant position. Hiring within the company has many because the company is hiring some one who is already familiar with culture and ethos of the company, he or she is also familiar with the procedures and operations of the company that reduces induction time and possible training time.
The costs associated with internal recruitment are significantly lower than the costs of recruiting externally for example, recruiting externally the company has to do background checks on the new employees and sometimes pay the the recruiting agency for their services. It also takes a long time to find a suitable candidate when recruiting externally because the company receives many applications which may result in an increase in admin costs associated with recruiting externally.
One major draw back of this recruiting strategy is that it leaves gaps within company work structure or work force. When employees are frequently changing position within the organization it may cause disruption in the function of the company