Answer:
C. a company's culture affects the decisions managers make.
Explanation:
Because the decision was made by the manager to not offer tuition assistance and this perspective is part of the corporation culture, since that the founder thought that education from experience was more important than from books or educational institutions.
Answer:
1. Product
Explanation:
Perdue finding out that one of its chicken products may have been contaminated with bacteria, pulled it off the shelves and instituted a recall.
Hence, this potential ethical issue is associated with product marketing mix because Perdue was very much concerned about the quality level, safety and reliability of his chicken products. This simply means, Perdue is much more interested in producing and selling highly uncontaminated products to it's customers.
A product marketing mix is focused mainly on the products, reason Perdue pulled the chicken products off the shelves and instituted a recall.
This would help to boost confidence among their customers to use more of their products in the future and by extension their market share.
Answer:
Explanation:
Red bull engaging in sponsorship shows they are utilizing the well packaged Red bull's marketing budget. But there should be some level of caution in either co- sponsoring or being the sole sponsor for certain sports, especially sports with high risk or danger. While sponsoring stunts like Bull stratos is a good way to make high publicity for their brand (Red bull) but if something bad happens in the course of the stunts, the brand could be connected to the tragedy which would be an everlasting bad label on the company. The company might be seen as insensitive for sponsoring such a sport that involves high risk.
Red bull sponsors X-treme sports and as a results of this sponsorship their brand have enjoyed having more time of product exposure and placement because the sponsorship will give the brand more attention with the consumers.
While it is good they go on with their various sponsorships, they must also be careful on some sports or events that involves high risk.
Answer:
There is CEO duality
Explanation:
What is a CEO duality
CEO duality refers to the situation when the CEO also holds the position of the chairman of the board.
The board of directors is basically designed to keep an eye on managers such as the CEO on the behalf of the shareholders. They design compensation contracts and hire and fire CEOs. The benefit of having a dual CEO in the firm is because he or she could work closely with the board to create value.
Christina in this sense is tryinb to bring more value to the firm and in ghe capacity of just the CEO her hands are tied. She probably wants more authority or power to do much more.
