Answer: Autocratic
Explanation: In simple words, Autocratic leadership style refers to a management style under which all the decisions are made by a single person with the ultimate authority. Although, the input from others could be taken into consideration.
In the given case, Dave made a hiring committee to employ new individuals. However the final decision for hiring was to be made by the head of public relations.
Hence we can conclude that the given case illustrates autocratic leadership style.
Answer:
1. Budget.
2. Financial goals.
3. Competition.
4. Marketing message.
5. Other marketing goals.
6. Brand image goals.
7. Product description.
8. Pricing.
9. Marketing research.
10. Promotional strategies.
Explanation:
1. <u>Budget</u>: The amount you plan to spend on each promotional strategy.
2. <u>Financial goals</u>: The number of sales you plan to have in the next year.
3. <u>Competition</u>: Strengths and weaknesses of other companies that provide similar products.
4. <u>Marketing message</u>: The message about your product's benefits that you plan to convey to your target market.
5. <u>Other marketing goals</u>: The percentage of customers who say they are highly satisfied in your customer profile survey.
6. <u>Brand image goals</u>: The qualities you want to have people associate with your product.
7. <u>Product description</u>: A list of the product's features.
8. <u>Pricing</u>: How the cost of your product will support your brand image and marketing message.
9. <u>Market research</u>: A description of general economic trends and how they are likely to affect the target market.
10. <u>Promotional strategies</u>: Ways you will communicate with your target market.
Answer:
The short answer is that your cash reserve should be sufficient for you to feel comfortable running your business. Some experts recommend having three months of expenses. Others recommend six months. I would suggest speaking to your CPA or financial adviser to determine the right number for your business.
Explanation:
Short term loan is the best loan option for a neighborhood Lemonade stand because it is a small business.
<u>Explanation:</u>
Short term loan is obtained for a small business capital need. Short term loans are usually payable within an year. The interest to paid to short term loan is less compared to long-term loan.
Bank offers loan amount easily because they encourage people to do small business. In short term loan, risk is generally low and the profit is high if the business is running well.Since lemonade stand is a small business, short-term loan is the best loan option.