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3 years ago

Marketers describe the way a consumer processes information to arrive at brand choices as ________.

1 answer:

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Alternative evaluation is what Marketers characteristic the way the consumer make information to arrive at brand choices as alternative evaluation. After buying a product, the consumer will be satisfied or dissatisfied and will engage in post purchase behaviour. The relationship between the consumer's expectations and the product's perceived performance determines whether the buyer is satisfied or dissatisfied with a purchase.

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To provide better service for their customers, America Online purchased office space in India for their online customer service

jekas [21]

Answer:

Foreign Direct Investment

Explanation:

For an investment to be called a foreign direct investment, a business in one country must purchase a form of controlling ownership in another business which is located in another country. Mergers and acquisitions, opening a new facility in another country, or purchasing properties in another country for the purpose of doing business is called FDI. In the question, America Online purchases office space in India; this is purely an example of Foreign Direct Investment.

4 0

3 years ago

Tighter regulations regarding vaccine production and the resultant lower costs and risks of development of vaccines have contrib

Andreas93 [3]

Answer:

False

Explanation:

The rules and regulations set for vaccine production and it result to lower costs of the does not contribute to shorted of vaccines, rather the tightened regulations helps in the production of more vaccines, at a cheaper or lower prices, and also makes it available for many instead of having shortage in the supply. So it is false.

7 0

3 years ago

Read 2 more answers

Give an example of a successful or unsuccessful transformational leader. What if anything about the context (e.g., industry, mar

Tanzania [10]

Answer:

Explanation:

One transformational leader that we can talk about was Martin Luther King Jr. who was an Activist and Minister who fought for American Civil Rights in the United States in the early 1950s. MLK jr. was both assisted and hindered by the time in history in which his efforts took place. This is because at the time African American Rights were almost non-existant and the Civil Rights movements were at an all time high. This means that MLK jr. was able to amass many followers as he was fighting to make the world a more equal place for everyone, but at the same time it was a time in history where racism was at an all time high as well. This hindered his efforts greatly and ultimately led to his death in 1968. Regardless, Martin Luther King Jr. made one of the biggest impacts in the Civil Rights movements in history as a transformational leader.

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2 years ago

Consider the following two projects. Both have costs of $5,000 in Year 1. Project 1 provides benefits of $2,000 in each of the f

frutty [35]

Answer:

1. Compute the net benefits using a discount rate of 6 percent.

Net befit of Project 1 = $629.04

Net befit of Project 2 = $1,578.47

2. Repeat using a discount rate of 12 percent.

Net befit of Project 1 = $339.38

Net befit of Project 2 = - $373.39

3. What can you conclude from this exercise?

(a) Project 2 should be chosen when the discount rate is 6 percent.

(b) Project 1 should be chosen when the discount rate is 12 percent.

Explanation:

Note: See the attached excel file for the calculations of net benefits for Project 1 and Project 2.

3. What can you conclude from this exercise?

(a) When a discount rate of 6 percent is used, both Project 1 and Project 2 have positive net benefit. But the net benefit of Project 2 of $1,578.47 is higher than the net benefit of Project 1 of $629.04.

Therefore, project 2 should be chosen when the discount rate is 6 percent.

(a) When a discount rate of 12 percent is used, only Project 1 has a net benefit of $339.38, but the net benefit of Project 2 is negative at minus $373.39.

Therefore, project 1 should be chosen when the discount rate is 12 percent.

Download xlsx

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3 years ago

Old Camp Company manufactures awnings for its own line of tents. The company is currently operating at capacity and has received

Helen [10]

Answer:

It is more convenient to continue the production in house.

Explanation:

Giving the following information:

The company is currently operating at capacity and has received an offer from one of its suppliers to make the 12,000 awnings it needs for $25 each. Old Camp’s costs to make the awning are $12 in direct materials and $7 in direct labor. Variable manufacturing overhead is 70 percent of direct labor. If Old Camp accepts the offer, $42,000 of fixed manufacturing overhead currently being charged to the awnings will have to be absorbed by other product lines.

Make in house:

Variable costs= 12 + 7 + (7*0.70)= $23.9

Total variable costs= 23.9*12000= 286,800

Buy= 25*12,000= $300,000

It is more convenient to continue the production in house.

3 0

3 years ago