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forsale [732]
3 years ago
14

Within the context of Jennifer Aaker's analysis, identify the brand personality that can be associated with a new product whose

promotional messages consistently portray it as being reliable, intelligent, and successful. A) sincerity B) excitement C) competence D) sophistication E) ruggedness
Business
1 answer:
Vilka [71]3 years ago
5 0

Answer:

The correct answer is letter "C": competence.

Explanation:

American writer, educator, and psychologist Jennifer Aaker (born in 1967) is the author of the Brand Dimensions model in which she describes five (5) dimensions companies used for the marketing of their products that are related to individuals' personalities. Those personalities are:

  • Sincerity:<em> characterized by honesty and cheer. </em>
  • Excitement:<em> characterized by dare, spirit, and imagination. </em>
  • <u>Competence</u>: <em>characterized by reliability, intelligence, and success. </em>
  • Sophistication: <em>characterized by the upper class, charm. </em>
  • Ruggedness:<em> characterized by being outdoorsy and tough.</em>
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For each of the following transactions for , state whether the total effect of the transaction results in an increase, decrease,
astraxan [27]

Answer:

It will increase the assets,equity and net income but decrease the liabilities

5 0
3 years ago
For questions 1-10, fill in the blank with the letter of the term that best matches the description.
LuckyWell [14K]

Following are the correct terms for the descriptions provided.

1. Coverage

2. Risk Management

3. Insurer

4. Premium

5. Liability

6. Policy

7. Actuary

8. Claim

9. Deductible

10. Insurance

<h3>Explanation</h3>

The correct answers for the explanation given in the question is described above.

An Insurance Company is called an Insurer, its products are called policy, they provide coverage for loss, this is a type of risk management, a person calculating all the figures is known as an Actuary, monthly or annually premiums are payable and claim can be made once the insured condition is met.

<h3 />

Therefore the answers are following

1. Coverage

2. Risk Management

3. Insurer

4. Premium

5. Liability

6. Policy

7. Actuary

8. Claim

9. Deductible

10. Insurance

Learn more about Business at brainly.com/question/26538066

3 0
3 years ago
List and explain ten factors to consider in preparing family income​
aniked [119]

<em>Answer:</em>

<em>1. Availability of Money:</em>

<em>The expenditure of a family depends upon the availability of money or total income of the family. It can afford to spend under various needs. In lower income group, families expenditure is more on food. Higher income group families spend more on recreation, education and luxuries etc.</em>

<em>2. The size and the composition of the family:</em>

<em>Expenditure depends upon the size and composition of the family. The size of the family means the number of adults and children. The more the mouths to eat the expenditure is more on food, clothing and shelter. With the growth of children, more will be spent on education and clothing. More will be spent towards transportation when the members go out of the house for work or study.</em>

<em>Composition of the family means the number of adults and children in the family. It also includes the number of males, females and old persons. For old persons, extra expenditure will be incurred towards health and medical expenses.</em>

<em>3. Stages of family life cycle:</em>

<em>Family life cycle plays an important role in spending money. At the beginning stage, most part of the family income is spent towards the establishment expenditure as a newly married couple starts their family life. In the expanding stage families need money for the children, their food, dress, education etc. Some families in the expanding stage spend more on purchasing durable household goods, furniture etc. In the contracting stage major expenditure is on wedding celebration of their children. During this stage, the family income is gradually reduced. So the expenditure should be cut short.</em>

<em>4. Occupation of the family members:</em>

<em>Sometimes expenditure of the family depends upon the occupation of the family members. In certain jobs, there are special benefits like free quarters, educational facilities for children, health and medical allowance, travelling allowance etc.</em>

<em>5. The needs and objectives of the family:</em>

<em>Expenditure will be done according to the needs and objectives of the family. For example, a family where young children are there, more will be spent for nutritious foods. Old people require health and medical expenses. Working women spend money for the servants as they do not find time to do the household work.</em>

<em>6. Resources:</em>

<em>Both human and material resources can make significant changes in the pattern of expenditure of a family. The abilities, skill, knowledge, interest, attitude and habits of the members of the family can be utilized for various purposes as supplementary income.</em>

<em>7. Locality of the family:</em>

<em>In rural areas more will be spent on food. But in urban areas the expenditure is more on education, recreation, transportation, accommodation etc.</em>

<em>8. Socio-economic status of the family:</em>

<em>The socio-economic status of the family is determined by its income, education level and occupation of the members. The higher the socio-economic status the expenditure will be more on interior decoration, higher education, club membership, accommodation, recreation etc. The total expenditure depends on the standard of living the family maintains.</em>

<em>9. Social and religious traditions:</em>

<em>Some families accept old and traditional values. So they spend more on marriages and religious festival.</em>

<em>10. Personal choice:</em>

<em>Expenditure depends upon the personal choice. For example, one person may have a liking for expensive perfumes and jewellery while another may have simple tastes. Expenditure is also affected by the measures taken in the family to make provision for the future like house building, higher education of children etc. The home-maker will be able to manage with her income by cutting out unnecessary and extravagant expenditure. “One must cut one’s coat according to his cloth.”</em>

<em />

<em>This saying is rightly proved in home management. Balancing of income and expenditure is the best way of money management. Whatever the income may be, the efficient management of money is a requisite for a happy, successful and peaceful family life.</em>

8 0
3 years ago
With an unrelated diversification strategy, the types of companies that make particularly attractive acquisition targets are:A.
kramer

Answer:

<em>.C. cash cow businesses with an excellent financial fit</em>

Explanation:

With an unrelated diversification strategy, the types of companies that make particularly attractive acquisition targets are:A. struggling companies with good turnaround potential, undervalued companies that can be acquired at a bargain price, and companies that have bright growth prospects but are short on investment capital.B. companies offering the biggest potential to reduce labor costs.C. cash cow businesses with an excellent financial fit.D. companies that are market leaders in their respective industries.E. companies that are employing the same basic type of competitive strategy as the parent corporation’s existing businesses.

Big businesses are usually the one that acquire  distressed companies /. They are called the cash cow because they are basically  business, investment, or product that provides a steady income or profit. they possess a large volume of the market share with little investment contribution to it.

5 0
3 years ago
Look at the examples, and then determine which type of advantage each one describes.
lara [203]

Answer:

<span> 1) If a producer can provide cable service more cheaply than another producer, it is an</span> absolute advantage.<span>
2) If a  producer can produce salads while giving up fewer opportunities to make sandwiches than another producer, it is a</span> comparative advantage.

3) If a  producer can create more car parts than another producer does,  using the same number of resources, the price per unit is cheaper and it is an absolute advantage.

Absolute advantage<span> is the ability of a person, a  country, company or region to produce a good or service at a cheaper price per unit than another entity producing the same good or service.</span>

Comparative advantage<span> is the ability of a person, a  country, company or region to produce a specific good or service more efficiently (lower opportunity cost)  than another entity to produce the same good or service.</span>

4 0
3 years ago
Read 2 more answers
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