Answer:
Positioning statement
Explanation:
When PepsiCo gave its agency the statement to describe the age and fun loving spirit of the competitor market and product when launching its Mountain Dew soft drink in the market, it provided a positioning statement which is defined as a statement to express how a product or service in the market fulfills the needs of a particular category of consumers in the market.
Thus the answer is Positioning statement.
For press releases, this is the thing that consumers dislike! This is when you create something that promotes an idea for a story. While advetising on the other hand, is a product or service you're selling and are using certain techniques towards a specifc audience that would be best fit for your product or service. An example of this is the super soaker by Lonnie G. Johnson. When he made the super soaker, the age range was around 5 - 15, this what you call a audience, which is the consumer the advertiser is trying to convice to buy their product or service they are selling.
Cuba, carrying 937 passengers, almost all Jewish refugees.
Answer:
1. Take quick showers, I know that hot water feels good on your back but you gotta turn that knob off.
2. When brushing your teeth, for gods sake, please turn the water off when you put the toothpaste on.
3. STOP FLUSHING THE TOILET REPEATEDLY AND USING IT AS A WASTE BASKET! You have a trash can, stop putting things that don't belong in the toilet, in the toilet. Put them in the trash. It's not even hard!