Question

Steve is a salesperson for a large consumer products manufacturer. Steve has just taken over at new territory and is looking to begin the prospecting process. The first thing Steve should do is develop a:A) A list of leads
B) A list of qualified prospects
C) A strategic prospecting plan
D) A strategic business plan
E) A territory plan

Answer 1

Answer:

The correct answer is letter "C": A strategic prospecting plan.

Explanation:

A strategic prospecting plan refers to the effort salespeople make when identifying and analyzing the market to spot new customers or to engage existing clients in the purchase of additional products offered by their firm. The idea of this approach is always reaching potential consumers faster than competitors.