Answer and Explanation:
According to the given scneario, the identification of the marketing mix i.e. four p's are product, price, place and the promotion
1. Product: The product is food cafe. The main thing about the food is the taste, how it looks. The product should be attractive, full of taste.
2. Price: The price of the food for each type of product should be reasonable so that everyone could afford it. Also the price is depend upon the competitor price
3. Place: The place should be very attractful so that many customers could be come. It could be in river side or lake view. Also if the cafe provides the home delivery without any charges this things would attract most of the customers
4. Promotion: The promotion of the food cafe could be done in social sites, radios, newspaper so that the public at large could know about it
Answer:
Affective Stage
Explanation:
Affective stage is the most important stage for the market that helps in understanding the customer feeling that how much customer has been attached for a particular brand and from this the market always check that the customer requirement with some strong levels i.e. price, quantity, and quality, etc. for a particular product from which the customer has been attached since long.
Answer:
D. 10,400 units of A and none of B
Explanation:
product A
contribution margin = $41 - $32
= $9
product B
contribution margin = $29 - $19
= $10
at full capacity:
contribution for product A = 10400*$9
= $93600
contribution for product B = 5900*$10
= $59000
Since the contribution is higher for product A, The company should produce 10400 units of product A and none of B.
