1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
suter [353]
3 years ago
9

Consider the overall market for beverages in the US. This market consists of both alcoholic and non-alcoholic drinks. Within the

alcoholic portion of the market there are a large range on different types of alcoholic drinks, including wines, beers, hard liquors, etc. In addition, each of these later alcoholic lines of beverages can be further subdivided. For example, beers can be, as a minimum, divided into ales and lagers, with many subcategories within these broader groups. If one is seeking to enter the beer brewing business and is conducting an MOA, they might define the category of ales to be:
Business
1 answer:
Andru [333]3 years ago
4 0

Answer:

The correct answer is: a macro-segment.

Explanation:

The Market Opportunity Analysis or MOA is a tool used to identify market opportunities and measure them to determine if they can be profitable for the company before the firm starts planning to work with it. The MOA implements segmentation to classify as specific as possible the product that is intended to be offered.

Micro-segments refer to products with narrow scopes while macro-segment products have wider reach and variability inherent. Thus, in the example, <em>ales represent the macro-segment since it has varieties such as brown ale, pale ale, golden ale, Scotch ale, and mild ale just to mention a few.</em>

You might be interested in
Even though many valuable, rare, and inimitable resources were generated at Xerox's Palo Alto Research Center (PARC), the manage
Virty [35]

Answer:

A firm must be effectively organized to capture value. A firm has to ensure it has a properly ongoing work system where everything balances. Proper marketing and advert, viability in product quality, organized administrative and technical structuring, analysis on probable customer base etc., these and many more factors have to be critically looked into and worked on to gain competitive advantage. What is the competition doing right that we are missing? who are our competition? Why are they the peoples favorite? How can we become the peoples favorite? Questions of these sort if worked on and implemented, will facilitate effective organizational growth.

8 0
3 years ago
Read 2 more answers
Forever Jewelers uses the perpetual inventory system. On April​ 2, Forever sold merchandise with a cost of $ 1 comma 500$1,500
Tema [17]

Answer:

Accounts Receivable $8,820

                   To Sales Revenue $8,820

Explanation:

The journal entry to record the sales revenue is shown below:

Accounts receivable A/c Dr $8,820

      To Sales revenue A/c $8,820

(Being merchandise sold on credit basis)

For recording this we debited the account receivable as it increased the assets and credited the sales revenue as it also increased the revenue

The computation of sales revenue is shown below:

= Sales revenue - discount

= $9,000 - $9,000 × 2%

= $9,000 - $180

= $8,820

This is the answer but the same is not provided in the given options

6 0
3 years ago
A monopolistically competitive market A. is imperfectly competitive, and all imperfectly competitive markets are monopolisticall
Gala2k [10]

Answer:

D. is imperfectly competitive, but not all imperfectly competitive markets are monopolistically competitive.

Explanation:

Monopolistic competition may be seen as a variety of competition that determine the characteristics of variety of industries that are familiar to consumers in their day-to-day lives. For instance, restaurants, hair salons, clothing, and consumer electronics are all monopolistic competitive market but not all imperfectly competitive markets are monopolistically competitive.

4 0
3 years ago
Read 2 more answers
Ironwood bank is offering a 30 ​-year mortgage with an APR of 6.00 % based on monthly compounding. if you plan to borrow $ 160,0
olga_2 [115]

$160000 x 1.06 = $169600

$169600 - 160000 = $ 9600 per year

$9600 / 12 = $ 800 per month

160000 / 360 month = $ 444.44 per month

800 + 444.44 = $ 1244.44 monthly peyment

4 0
3 years ago
Scientific endeavors only come from the desire to meet societal needs
ch4aika [34]
This is a positive statement
4 0
3 years ago
Other questions:
  • Computer Consultants Inc. is considering a project that has the following cash flow and cost of capital (r) data. What is the pr
    9·1 answer
  • An insurance contract must comply with the "Principle of Indemnity". Jarron's friend Nick, accidentally destroys Jarron's laptop
    11·1 answer
  • Sometimes when an organization first starts horizontal coordination efforts to promote innovation, is needed to help employees c
    5·1 answer
  • Peter pine is doing his budget. he discovers that he has spent an average of $225.00 a month on entertainment for the year with
    12·1 answer
  • Insurance underwriters sell insurance.<br><br> True or False?
    11·1 answer
  • Evening Star, Inc. produces binoculars of two quality levels: field and professional. The field model requires eight direct-labo
    13·1 answer
  • In order for Hope Springs to effectively sell its bottled water, the company needs to be effective at ________, which is the pra
    15·1 answer
  • Super Smarts University has a sticker price of $45,000 per year. Kyle is applying there and uses their online net price calculat
    12·1 answer
  • The fixed budget indicates direct labor costs of $27,500. Actual direct labor costs were $27,000. The variance is:
    12·1 answer
  • Fast Freight, an interstate trucking company, has had to raise price three times in the past year, significantly reducing sales
    15·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!