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Kobotan [32]
3 years ago
5

Explain the nature of promotional plan

Business
1 answer:
kirill [66]3 years ago
8 0

Answer:

A promotional plan of a company refers to the promotional mix. This mix contains decisions regarding the company which would put them on the path of growth and lead them towards success.

This consists of decisions regarding the manufacturing procedures, marketing decisions, market niche decisions, customer care services if required, promotional decisions, planing and strategic organizational decisions and etc.

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Large firms with multiple offerings in a particular product category engage in ________ targeting strategies to obtain a bigger
GenaCL600 [577]

Answer:

Large firms with multiple offerings in a particular product category engage in <u>differentiated</u> targeting strategies to obtain a bigger share of the market.

Explanation:

Differentiated targeting strategies are used to deliver messages that target different segments of the market. These strategies focus on a specific customer profile that is interested in buying a certain type of product, which helps a company to build their customer base and grow.

So, large firms with multiple offerings in a particular product category can develop differentiated targeting strategies where they will focus each product on a specific customer profile which will allow them to have niche markets for each one and like that get a bigger share of the market.

8 0
3 years ago
Pharoah Inc. has decided to raise additional capital by issuing $173,000 facevalue of bonds with a coupon rate of 6%. In discuss
Ira Lisetskai [31]

Answer:

a.                                               Debit         Credit

Cash                                       $174,600

Discount on bond payable   $18,941

        Bonds Payable                                  $173,000

        Paid -in Capital - Stock Warrants    $20,541

<u>Workings</u>

Market value of Bonds        155,700

Market value of Warrants    <u>20,760</u>

Total market value               176,460

Value assigned to Bonds = 174,600 / 176,460 * 155,700 = 154,059

Value assigned to Warrants = 174,600 / 176,460 *20,760 = 20,541

b.                                              Debit       Credit

Cash                                        $174,600

Discount receivable                                 $1,600

         Bonds Payable                                $173,000

5 0
4 years ago
Annalise received financial aid offers from two universities.
natima [27]

Answer:

Option A will save her $15,500.

Explanation:

Financial aid is the assistance given to students to cater to a college education. It excludes Scholarships and grants as these are not cost items by other forms of assistance.

<u>Total for University Option A</u> excluding scholarships and grants

Tuition & Fees $10,000

Room and Board $11,500

Work-Study  <u>$ 4,000 </u>

Total for A  <u>$25,500</u>

<u>For university option B</u>

Tuition & Fees  $28,000  

Room & Board $ 9,000

Work-study  <u>$ 4,000</u>

Total for B  <u>$41,000</u>

Option B is more costly than A by :$41,000 - $25,500=$15,500.

Therefore, Option A saves $15,500

5 0
3 years ago
Read 2 more answers
What is globalization? explain, with examples, how global companies can facilitate the creation of a global market?
kicyunya [14]
The globalization of business sectors alludes to the converging of truly unmistakable and isolate national markets into one immense worldwide commercial center. Falling hindrances to cross-outskirt exchange have made it less demanding to offer universally. It has been contended for quite a while that the tastes and inclinations of purchasers in various countries are starting to focalize on some worldwide standard, along these lines making a worldwide market.
4 0
4 years ago
Read 2 more answers
Mention any two factors that determine the demand for education in less developed countries.
Evgesh-ka [11]
Two factors that would determine the demand for education in less developed countries are the following;
- low percentage of employed individuals than those who are not unemployed, this means that a lot of people does not have a job in which likely because of the reason they were not given education or they are poor
- crisis or there are a high percentage of people who are poor, in which this means that there are a lot of people who does not have any permanent and stable jobs because of the fact that they are uneducated and mainly because they don't have the money to afford education
8 0
3 years ago
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