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monitta
3 years ago
14

Suppose a marketing manager wants to review his/her firm's recent sales report to help determine the impact of a new marketing c

ampaign. which component of the firm's marketing information system (mis) is the marketing manager using to obtain the information.
a. internal reports or records
b. marketing intelligence
c. marketing research
d. marketing decision support system (dss)
e.
Business
1 answer:
Rina8888 [55]3 years ago
5 0
I'm almost positive it is b marketing intelligence... but don't quote me on it.
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Following are Nintendo's revenue and expense accounts for a recent calendar year.Net sales ¥ 1,014,345 Cost of sales 626,379 Adv
elena-14-01-66 [18.8K]

Answer: These transactions can be journalized as follows :-

Explanation: Since the entries are closing entries these would be recorded at year end :-

Dec 31.  Sales a/c Dr  ¥ 1,014,345

                 To income a/c ¥ 1,014,345

         (Being revenue account closed)

Dec 31.  Income a/c Dr  ¥ 936,724

                 To cost of sales a/c  ¥626,379

                 To advertising expense a/c ¥ 96,359

                 To other expense a/c  ¥213,986

         (Being expenses account closed)

Dec 31.  Income a/c Dr  ¥77,621

                  To retained earnings ¥77,621

          (Being excess income transferred)

4 0
2 years ago
Sales of mobile phones in the United States are still increasing, but the rate of growth has slowed. Sales are expected to peak
m_a_m_a [10]

Answer:

maturity

Explanation:

Based on the scenario being described within the question it can be said that the mobile phones are in the maturity stage of the product life cycle. This stage is classified as having past the drastic growth phase in which sales begin to slow down until full maturity is met and sales ultimately begin to die down. Leading to the decline stage.

5 0
3 years ago
Read 2 more answers
Fredrick Paulson Tie Co. manufactures neckties and scarves. Two overhead application bases are used; some overhead is applied on
Rus_ich [418]

Answer:

Unitary cost= $12.30

Explanation:

Giving the following information:

Overhead rate:

Rate 1= 150% of material costs

Rate 2= $7.25 per direct labor hour.

Production:

540 neckties

raw materials= $2,110

Direct labor hours= 69 direct labor hours at a total cost of $865.

First, we need to calculate the total cost:

Total cost= 2,110 + 865 + (1.5*2,110 + 7.25*69)

Total cost= $6,640.25

Unitary cost= 6,640.25/540= $12.30

5 0
3 years ago
EastSide Tractors is an American firm that manufactures construction and farming machinery. A construction company in Germany ha
Lera25 [3.4K]

Answer: Cash in advance

Explanation: Cash in advance is a type of payment that is used in some trade agreements.

This method of payment will require a buyer to pay the seller in cash before a shipment is received and sometimes before a shipment is even made.

Cash in advance is a strategic form of payment that can be used in any transaction in where there is a delay between the sales agreement and the sales delivery.

In the scenario given in the question, we can see that the German company has already placed an order, but the company has also caused a delay in the transaction by requesting for extra modifications.

This will prompt EastSide Tractors to feel the need to safeguard their interests in case the German company should default. This is why a Cash in advance payment system will come into play.

7 0
3 years ago
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The allowance for doubtful accounts currently has a debit balance of $200. The company's management estimates that 2.5% of net c
lidiya [134]

Answer:

Bad debt expense (w/o allowance) = $2,875

Bad debt expense ( with allowance) = $2,675.

Explanation:

According to the scenario, the given data are as follows:

Net credit sales = $115,000

Uncollectible percentage = 2.5%

So, we can calculate the bad debt expense without Allowance for doubtful accounts by using following method:

Bad debt expense ( W/o allowance) = $115,000 × 2.5%

= $2,875

After Allowance for doubtful expense

Bad debt expense = $2,875 - $200

= $2,675

4 0
3 years ago
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