<em><u>media ownership</u></em><em><u>- "Print or Broadcast media are normally owned by individuals, government, group of individuals, etc. Ownership of the media is the paternity or possession of a medium of communication."</u></em>
1)it affects voters and polls and has a big role in politics
2)provides a voice that has diversity (some stations remain unbiased)
3)can be conveyed through media(tv),books, magazines/newspapers,devices, and softwares.
<em><u>mainly for the general media and mass community through internet and publicity </u></em>
<em>SOURCE: https://study.com/.../what-is-mass-media-definition-types-influence-examples.html</em>