Answer:
C : accept the offer because it will produce net income of $12,600.
Explanation:
In this question we have to compare the cost which is presented below:
In the first case
The variable cost would be
= Number of units buys × variable cost per unit
= 4,200 units × $67
= $281,400
And, the selling cost would be
= Number of units sold × selling price per unit
= 4,200 units × $70
= $294,000
So, the difference would be
= $294,000 - $281,400
= $12,600
Back in 2015, McDonald’s was struggling. In Europe, sales were down 1.4% across the previous 6 years; 3.3% down in the US and almost 10% down across Africa and the Middle East. There were a myriad of challenges to overcome. Rising expectations of customer experience, new standards of convenience, weak in-store technology, a sprawling menu, a PR-bruised brand and questionable ingredients to name but a few.
McDonald’s are the original fast-food innovators; creating a level of standardisation that is quite frankly, remarkable. Buy a Big Mac in Beijing and it’ll taste the same as in Stratford-Upon Avon.
So when you’ve optimised product delivery, supply chain and flavour experience to such an incredible degree — how do you increase bottom line growth? It’s not going to come from making the Big Mac cheaper to produce — you’ve already turned those stones over (multiple times).
The answer of course, is to drive purchase frequency and increase margins through new products.
Numerous studies have shown that no matter what options are available, people tend to stick with the default options and choices they’ve made habitually. This is even more true when someone faces a broad selection of choices. We try to mitigate the risk of buyers remorse by sticking with the choices we know are ‘safe’.
McDonald’s has a uniquely pervasive presence in modern life with many of us having developed a pattern of ordering behaviour over the course of our lives (from Happy Meals to hangover cures). This creates a unique, and less cited, challenge for McDonald’s’ reinvention: how do you break people out of the default buying behaviours they’ve developed over decades?
In its simplest sense, the new format is designed to improve customer experience, which will in turn drive frequency and a shift in buying behaviour (for some) towards higher margin items. The most important shift in buying patterns is to drive reappraisal of the Signature range to make sure they maximise potential spend from those customers who can afford, and want, a more premium experience.
I hope this was helpful
Answer:
the answer is option D)<u>Equal sharing of the bill ensures that people order a similar dollar amount of food</u>
Explanation:
The theory of consumer behavior states that "consumers allocate incomes among different goods and services to maximize their utility"
Consumer behavior revolves around three parameters their preferences, budget constraints, and options available.
The budget constraint will definitely influence the choice of what to buy within the options available to maximize utility. That means how the bill is shared among the three friends will ultimately affect how much they will chose to eat.
Secondly, The vegetarian will not be better off with equal sharing of the bill because the cost of his food according to the data provided is less.
We don not know for sure if the wine drinker drinks too much or whether he will want his other friends to foot the extra bill from the cost of his wine but we are certain that equal sharing of the bill ensures that people order a similar dollar amount of food.
Answer:
financial accounting and management accounting
Smaller: -3, -4, -5, -6, -7.
bigger: -1, 0, 1, 2, 3
