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joja [24]
3 years ago
12

Pioneering advertising is heavily used during the _____ of the product life cycle.

Business
1 answer:
mixer [17]3 years ago
6 0
First Stage/ Beginning Stage/ Introduction Stage
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The answer should be D if not it's A
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Suppose that two Japanese companies, Hitachi and Toshiba, are the sole producers (i.e., duopolists) of a microprocessor chip use
Dima020 [189]

Answer: Please refer to Explanation

Explanation:

a) When both Hitachi and Toshiba engage in a limited campaign, they both earn $11 million.

If both engage in an extensive campaign they both earn $8 million.

However, if one firm engages in an extensive campaign and the other firm engages in a limited one, the firm engaging in a limited campaign earns $4 million while the one engaging in an extensive campaign earns $16 million.

I have attached a photo to show the payoff matrix as a table.

b) In the absence of a binding and enforceable agreement, that is to say that if both firms are not colluding, Hitachi's dominant strategy would be to engage in an EXTENSIVE PROMOTIONAL CAMPAIGN.

A Firm's dominant strategy in absence of an agreement is that strategy that a firm can go on and make a maximum amount of profit regardless of what the other firm does.

Should Hitachi engage in an Extensive Campaign, they will make $16 million in quarterly profit if Toshiba engages in a Limited Campaign. Should Toshiba also decide to engage in an Extensive Campaign, then Hitachi makes a profit of $8 million. This is therefore their best alternative as opposed to embarking on a limited Campaign where there is a chance that they will make $4 million.

With the Extensive Campaign, Hitachi's Minimum Payoff is $8 million.

c) The game is the same for both players so the best option for Hitachi, is the best option for Toshiba as well. This means that Toshiba's dominant Strategy is an EXTENSIVE PROMOTIONAL CAMPAIGN and their minimum payoff is $8 million as well.

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Dorsey Company manufactures three products from a common input in a joint processing operation. Joint processing costs up to the
g100num [7]
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The pharmaceutical industry often justifies the high prices for new drugs by arguing that they research as many as one hundred n
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Traditionally, the music industry signed multi-year contracts with artists and sold copyright-protected music through establishe
Anna [14]

Answer:

d) standard; fast

Explanation:

Standard cycle market is defined as a market where a company's products (competitive advantage) are shielded from imitation. This is seen in the given scenario as multi-year contracts with artists and sold copyright-protected music through established distribution channels.

Fast cycle market on the other hand occurs when the competitive advantage of a company is not shielded from imitation. The imitation occurs regularly. In the given scenario this is exemplified by a shift to the digital format and the rise of Internet technology have resulted in the sharing of music over peer-to-peer networks, a practice the industry calls "piracy

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3 years ago
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