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saw5 [17]
3 years ago
8

Setting the highest initial price that customers really desiring the product are willing to pay when introducing a new or innova

tive product is referred to as a
Business
1 answer:
GrogVix [38]3 years ago
5 0
I believe it's "Skimming Pricing" which is get initially the highest price of a product. If customers desire the product they will pay the high price.

If customers do not pay for the initial high price of a product, the company of the product will reduce the price.
Skimming price- means to originally (initially) get the highest price of a product for customers to buy; desired product works best. If customer demand fails; product price decreases.

Hope this helps :)
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